Smashmouth Marketing

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Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program

Smashmouth Marketing

As our recent Marketing Sherpa social media case study shows, social media is phenomenal for lead generation. You see, SEM (or Google AdWords PPC advertising) is particularly good for keyword testing. Pam: I’ve spent most of my career marketing companies on a shoestring budget so this is a topic I know well.

article thumbnail

Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program

Smashmouth Marketing

As our recent Marketing Sherpa social media case study shows, social media is phenomenal for lead generation. You see, SEM (or Google AdWords PPC advertising) is particularly good for keyword testing. Pam: I’ve spent most of my career marketing companies on a shoestring budget so this is a topic I know well.