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Best of 2009 (So Far): AdWords Tips and Tactics, Part 2

WebMarketCentral

Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns? How can you calculate the potential advertising value of AdWords before making a costly investment?

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Best of 2008: AdWords Tips and Tactics, Part 2

WebMarketCentral

Where can you find the best resources to help pass the AdWords certification exam? What factors should be taken into account when developing a new AdWords campaign? How can the Google AdWords search-based keyword tool be used for competitive research? When is it time to drop or rewrite an underperforming ad?

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Best of 2008: Blogging for Business, Part 1

WebMarketCentral

Learn all of that in more in some of the best posts from the last year on blogging for business. Tags: Blogging for Business. Acknowledge other bloggers you admire? Find ideas for helpful blog posts? Assure you're utilizing blogging best practices?

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. 15 Rules for Business Bloggers by Conversation Marketing The brilliant and often very funny Ian Lurie offers up his list of "rules" for writing a successful business blog, such as "Take the B.S.

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs. Tags: Blogging for Business.

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SEO Tool Review: SEMRush

WebMarketCentral

SEMRush offers a powerful suite of SEO and search marketing tools , particularly for those who've already done the basic SEO work and perhaps have an AdWords program running, but want to take efforts to the next level. The tool also provides a "related keyword report."

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SEM: How (And Why) To Keep Your Google Content Network Campaigns Clean

WebMarketCentral

Google's content network can be a valuable addition to any AdWords search marketing program. Without revealing any confidential information, both companies develop business software, target department heads and directors in midsize to large organizations with their messages, and run their AdWords search ads only in North America.

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