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Video Tech Company Leverages SEM to Drive Enterprise Leads

The Point

Started in 2008 as the world’s first open source video player, JW Player pioneered video on the Web and today has customers in 193 countries, ranging from Fortune 500 companies to individual bloggers. Landing page improvements focused on promoting a specific, tangible offer to drive conversions. . billion unique monthly views.

SEM 222
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75 PPC Influencers Who Are Changing The Game

Atomic Reach

Andrew Goodman - President at Page Zero. Andrew Goodman is a founder at Page Zero with a goal to bring some structure to the chaotic SEM segment. David Rodnitzky is a SEM and digital media specialist with a focus on mobile marketing and online advertising. Joe Kerschbaum is a SEM author and columnist.

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The Ultimate List of Marketing Conferences Through 2019

ClearVoice

Sponsor: Search Engine Land. Description: SMX West unites the brightest minds in SEO and SEM. Hosted by Search Engine Land, the conference the sessions are “fast-paced, Q&A-packed, always informative, and don’t stop to cover the basics,” notes Huffington Post. Great for: SEOs, SEMs, marketing analytics pros.

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inbound marketing training for free

The Effective Marketer

Email Vendor Selection Methodology - Part 2 now online: [link] #emailmarketing #b2bmarketing 2 hours ago I just grabbed @ AppSumo action video, Google AdWords secrets for Free. For more great stuff on viral marketing, David Meerman Scott’s blog ( www.webinknow ) is a great starting point.

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Best of 2007: Articles and Blog Posts on Google AdWords

WebMarketCentral

This post focuses on interesting observations and helpful advice pertaining specifically to Google AdWords, the largest SEM platform. by Traffick Blogger Andrew Goodman provides the how and why of dynamic keyword insertion in AdWords, and why, though it's a powerful technique, it doesn't "always" work.

Adwords 20
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Best of 2008 (So Far) - Search Engine Marketing, Part 1

WebMarketCentral

SEO and SEM Shortcuts, Spying and Stats to Dominate Google! The AdWords Content Network - Better Than Ever by PPC Discussions Reflecting the experience of many search marketers, blogger Jeremy Mayes gives 10 reasons why the Google content network no longer sucks for advertisers. This brief yet helpful post provides some answers.

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Best of 2008: Blogging for Business, Part 1

WebMarketCentral

Acknowledge other bloggers you admire? 4 Quick and Simple Ways to Increase Page Views on Your Blog by Problogger A short but helpful post from Skellie with some quick and easy ways to make your blog stickier. Do You Show Appreciation to Your Favorite Bloggers? Find ideas for helpful blog posts?