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Does Google Hate Small Businesses?

Hubspot

So I don't think Google really "hates" anyone, but I think over the years they've unintentionally made things a little bit more difficult for small business owners. This isn't to say small businesses should stop focusing on Google as a marketing engine -- it just means they'll have to work a little harder. provocative, right?

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The Science of Email Marketing « The Effective Marketer

The Effective Marketer

Also, MailChimp is now known to be used by large corporations (they focus on SMB market) therefore the data may not take into account larger organizations. Test them, see if they work, then be the judge. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

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Marketing Automation Monday is Here!

The Effective Marketer

Buyer personas and content creation The interaction was great and the fact that we had people from both SMB and large companies was great, we could hear both sides of the story and how different size companies work with marketing automation. One of the interesting points raised during the discussion was about content creation.

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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Besides Google Adwords and Bing, what other major PPC sevices are. Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links. Develop badges, awards, and general ways bloggers can showcase recommendations.

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Besides Google Adwords and Bing, what other major PPC sevices are. Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Find out in this report.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

The two most important criteria when hiring a social media consultant are examples of previous work and recommendations; number of Twitter followers is the 12th-most important factor. How are employees using the Internet at work? Where SMB Spend their Marketing and Advert Money? Report: 6.8% DoubleClick got 1.7% Plus much more.