Pam O'Neal on How Companies of All Sizes Can Start a Social Media Marketing Program
Smashmouth Marketing
DECEMBER 15, 2008
I advocate leveraging the thought leaders or subject matter experts that you have on staff to create compelling content for your blog. Then set up a Twitter , Facebook and/or LinkedIn page—whatever makes sense for your audience. At BreakingPoint, We are finding more success on LinkedIn and Twitter.
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