The ABM Agency

FEBRUARY 19, 2023

ABM focuses on targeting specific accounts, rather than casting out wide nets hoping for the best results. Few ABM Strategies Customized Content and Messaging: Relationship Building Tactics: Lead Nurturing Programs: 7.1 :1 so that you can focus on those with higher chances of success.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

The ABM Agency

FEBRUARY 19, 2023

ABM focuses on targeting specific accounts, rather than casting out wide nets hoping for the best results. Few ABM Strategies Customized Content and Messaging: Relationship Building Tactics: Lead Nurturing Programs: 7.1 :1 so that you can focus on those with higher chances of success.

Account Based Marketing 52

Account Based Marketing Paid Content ABM Sales Management 52

Online Marketing Institute

JULY 31, 2009

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Marketing Insider Group

JULY 1, 2020

Take Demandbase for example. Content is information, but it can be delivered through myriad channels (video, graphics, live events, apps, social media posts, emails). What differentiates this information as content is that it is designed for a specific audience, for a specific purpose. Content goes far beyond blog posts.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

SnapApp

DECEMBER 14, 2016

We wanted to dive into the trenches and see what some of the best B2B marketers on the planet would be focusing on in 2017. The best way to do both of those things is to simply ensure that the content is so good that readers want to share it and link to it. While many familiar trends were mentioned, some new ones surfaced.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

QuanticMind

OCTOBER 25, 2017

QuanticMind is back for day 2 of SMX East 2017, with more insights and best practices from industry experts. Companies he classifies in the digital engagement tech stack, for instance, such as Demandbase , AppA nnie and B lueKai evince lots of capability and specialization with very little functional overlap. SMX East 2017, Day 2.

Paid Content 40

Paid Content Paid Search Agency Amazon Enterprise Management 40