Adwords - B2B Marketing Zone

The B2B Marketing Guide to Paid Content Distribution

Digital B2B Marketing

OCTOBER 15, 2013

Targeting on Twitter requires some creativity but it is one of the best places for B2B content to be promoted and then organically spread. Outbrain recently booted low quality advertisers out of its network in a bid to make it more attractive to both the best publishers and brand marketers. Promoted Tweets. Placing your Content.

Paid Content

Paid Content Distribution Advertising Agencies B2B Marketing

9 Crippling Mistakes B2B Search Marketers Make

Digital B2B Marketing

DECEMBER 3, 2013

But over the last year, I have seen or heard case after case of B2B marketers struggling to make paid search, and Google AdWords in particular, cost-effective. In Google, campaigns are one of the best tools for allocating budget but too many mid-sized marketers still have just one or two big campaigns. Overlook Bid Adjustments.

Paid Content

Paid Content Search Marketing Paid Search Agency Budget Programs

B2B Marketing Zone

Digital B2B Marketing

The B2B Marketing Guide to Paid Content Distribution

9 Crippling Mistakes B2B Search Marketers Make

Webinars

Stay Connected