What B2B Advertisers Need to Know About Google Display Network
KoMarketing Associates
MARCH 1, 2018
Over the years, I’ve reviewed dozens of AdWords accounts where B2B marketers opted into both keyword-based advertising as well as the Google Display Network (GDN). I laid out several land mines that B2B advertisers should look out for when reviewing AdWords accounts and GDN performance. Image via Marketing Land.
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