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17 Ways to Promote Your White Paper for Lead Generation

NuSpark Consulting

That was a lot of work. Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. You might want to add a banner at the top of the page or put it in a sidebar to attract more attention. Relevant Blogger Outreach. Now you can relax. Not so fast. Company Blog.

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How to Get More Out of Your Content Promotion

Adobe Experience Cloud Blog

by Dayna Rothman You have worked hard to create some awesome content. You may also want to do this through paid promotions, including content syndication, Google Adwords or other paid search marketing, email sponsorships, newsletter sponsorships and more. Create Banner Ads And Place Them Your Website.

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The Ultimate List of Marketing Podcasts

Zoominfo

Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in the conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Listen for real insight on the real people doing real work in social media.

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Best of 2007: Web Analytics

WebMarketCentral

Bloggers Ponder Google's RSS Syndication Stats by MediaPost Online Spin Following Google's acquisition of Feedburner , Max Kalehoff ponders the importance of the "reach" metric for bloggers. After asking "Is your web site working hard enough for you?," Personally, I'm skeptical. Who are these "heavy clickers"?

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Only 55% of bloggers update old posts. Go back and add content upgrades to the posts that are working, expand sections with new information, and make sure your content is evergreen. . . Those days are long gone, and now the first page of Google is wildly competitive. Mobile will account for 72% of US digital ad spend by 2019.

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What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

This is Episode 3 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Lauren, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: has the role of the salesperson changed because of social media?). Let’s get to work.

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How to Promote Your Content Online in 2023

seo.co

There are several ways you can do this, including working together with other authorities to produce content that each of you can promote, cross promoting your materials, or even simply earning a mention from a well-known industry figure. Think carefully about the types of content that would work best for each platform.