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Three Key Insights on How B2B Marketing is Changing

Webbiquity

While there’s pretty much a consensus among marketers that blogging is productive, video is hot, and budgets are too small, there are also areas where opinions diverge. Respondents in the B2B Marketing Zone study split on the effectiveness of: Google AdWords (now Google Ads); email marketing; event marketing; and their.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. “We already know that video is a high-value medium that offers great potential for engagement from audiences. Marketing Technology Trends.

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The Ultimate List of B2B Marketing Tools

Zoominfo

In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Marketers can leverage CRM tools for a number of tasks, including audience segmentation, project management, campaign management, and more targeted marketing. Event Marketing. Keep reading!

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The Ultimate List of B2B Marketing Tools

Zoominfo

In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Marketers can leverage CRM tools for a number of tasks, including audience segmentation , project management, campaign management, and more targeted marketing. Marketers use this app to find new long-tail keyword ideas in seconds.