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How B2B Brands Can Drive More Leads This Year

Webbiquity

In survey after survey, year after year, lead generation is a top priority for B2B brands. No matter how big or small, B2B businesses can’t survive without new leads. Generating high-quality leads is essential to get more sales and more revenue. No leads means no clients and therefore, no sales. Email Marketing.

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Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality. any significant price point, non-commodity products).

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

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Three Things Smart B2B Marketers Will be Doing in 2016

Webbiquity

As illustrated in Scott Brinker’s graphic below, marketers now have access to an incredible array of software tools to help with all aspects of their roles, from online advertising and email marketing to social media management, content development, project management, lead nurturing, and big data analytics.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

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This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Marketing Charts ). Polaris B ).

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

AI / Chatbots: Eight writers believe B2B marketers will make greater use of artificial intelligence (AI) in 2018, primarily by developing chatbots or using tools like marketing automation software with embedded AI capabilities. ” — 7 B2B Marketing Trends to Watch in 2018 , circle S studio. Content Focus Trends.