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Manticore VII Marketing Automation and Lead Generation Released

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The company made the announcement at Salesforce.com’s Dreamforce conference in San Francisco. Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. The company’s original focus was on web analytics. Digg this! Manticore was founded in 2001 by Nick Walker , who is now the CTO, and has been led since March of this year by Jeff Erramouspe. Privately held and self-funded, Manticore has grown at a 50+% clip since 2005. Post this on Diigo.

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Demandbase: A New Twist In The Lead Management Automation Market

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would also put another group — one more focused on helping marketing align with, support, and enable sales: firms like BrightMarket, einsof, Longwood Software, and Salesforce.com with their Saleforce Content offering, to name a few. Reverse IP look up appears to be the new thing here. 2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. We generate, score and manage leads to sales completion and integration with Salesforce.com.