Remove long-tail
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8 ValueTrack Parameters For Better AdWords Campaign Data

KoMarketing Associates

ValueTrack is an easy-to-use AdWords URL-tagging feature. ValueTrack works with Google Analytics or your own tracking solution to provide detailed, useful data about each click on your paid search ad. In many cases long tail exact match terms will generate a much better return or conversion rate. the Display Network).

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How to Use Google Ads Keyword Planner, According to 5 Specialists

Hubspot

Although you need a Google AdWords account to use this tool, which requires billing information, you never need to run a campaign or make a purchase to use the keyword planner tool. In the example below, I typed in "best CRM", "customer relationship management system", and "client management system.".

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24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

For this post, I decided to avoid Google properties, because obviously Google Adwords and Google Analytics would be at the top of the list. Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Paid Search. Open Site Explorer.

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6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Online Marketing Institute

For this article, let’s make the following assumptions: We are looking at lead generation efforts, not B2B e-commerce Budgets are never as flexible as we would like, even when success becomes evident Sales cycles are long Tracking quality leads & sales by keyword is often easier said than done (but it needs to be done!)

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Influencer marketing tools of the trade

Biznology

Step one: make sure you have an awesome client with a special, unique, delicious, and superior product, an amazing origin story , industry-leading values , and is willing to be super-generous with not only the A-list but with the long tail, too.† Check, check, check, check, and check! OK, now on to tools. An explicit no.

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The Ultimate List of B2B Marketing Tools

Zoominfo

Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation, project management, campaign management, and more targeted marketing. With the tap of a smartphone, access important marketing analytics. Keep reading!

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The Ultimate List of B2B Marketing Tools

Zoominfo

CRM Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation , project management, campaign management, and more targeted marketing. With the tap of a smartphone, access important marketing analytics. Keep reading!