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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

However, as we enter a new era of search marketing, researching and optimizing for long-tail keywords has become somewhat obsolete. To identify the best long tail keywords for your industry, start by perusing the data in your Google Analytics and Webmaster Tools. What Are Long-Tail Keywords? Related Content Tie-Ins.

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How to Find and Hire a Director of Marketing for Your Business

Single Grain

More than 70% of companies are investing in content marketing. Therefore, companies are adopting an omnichannel marketing strategy that offers a combination of online and offline channels of marketing to reach a larger group of potential customers at different stages of the buyer journey. 44% of businesses are investing in SEO.

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How to Start a Side Business From Home in 6 Easy Steps

Optinmonster

Because more often than not, companies take a while to gain traction. At the company’s lowest point, their CEO even had to fly to Las Vegas with his last $5,000. At the company’s lowest point, their CEO even had to fly to Las Vegas with his last $5,000. And, as you know, the company is currently thriving.

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26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. How can companies best use LinkedIn as a marketing platform? Optimizing Your LinkedIn Profile and Use.

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What Your Traditional Marketing Education Didn't Teach You About Marketing Today

Hubspot

In the Don Draper school of marketing, a company would design a campaign, develop messaging (sometimes with the help from a focus group or two), agree upon an ad buy, then sit and wait to see what, if any, impact a given campaign had on customer growth, revenue, or awareness indicators.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

So, if there's a blog article that mentions your company, help that article get traffic. Just because you have a fancy analytics system that tells you a bunch of things you should do, you're not making progress until you do them. If someone tweets something interesting about you, retweet it. Slides From Session. We'll talk about that.