KoMarketing Associates

JUNE 19, 2014

We need to understand how each channel works, what is successful, and how we can use this information to enhance our own strategies. With social now positioned as a legitimate marketing channel with genuine customer (and potential customer) interactions, there’s a lot of great information coming out of the social media department.

Social Media 120

Social Media SEO Media Keywords 120

Atomic Reach

MARCH 18, 2019

These numbers are huge and the professionals on this list will readily share their experiences and insights on the topic with anyone searching for more practical information. Brad Geddes is a PPC expert and an Official AdWords Seminar Leader. He is an expert in AdWords, social advertising, and Bing Ads.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Marketing Insider Group

APRIL 4, 2024

You can track which platforms their buyers are using the most with data-driven tools, like Google Analytics. Pick your customers’ favorite social media platforms, and share industry-related news and trends to keep your accounts informative and useful to buyers. Instead, focus on the channels that their buyers are actually using.

Paid Content 144

Paid Content eCommerce Marketing & Strategy Marketing Strategy 144

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Moz

JUNE 8, 2020

Pay special attention to any insider information you have as a local. Crosscheck demand via keyword research tools. If you’re not a Moz customer, making use of a free trial to check out Keyword Explorer will give you a ton of data about national supply and demand. Are there already local companies fulfilling this demand?

Planning 72

Planning Business Paid Search Agency Communities 72

NuSpark Consulting

JULY 15, 2011

This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Therefore, our content plan includes the following elements: A deep dive into understanding who your audiences are and where they obtain information on your solutions.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

NuSpark Consulting

JULY 15, 2011

This goal focuses on providing valuable content via landing pages in exchange for lead capture information such as email addresses and roles in the buying process. Therefore, our content plan includes the following elements: A deep dive into understanding who your audiences are and where they obtain information on your solutions.

Lead Ranking 100

Lead Ranking Lead Scoring Planning Sales Management 100

The Effective Marketer

JUNE 23, 2009

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. It doesn’t matter if you have great keywords if you lack the other elements.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they're associated with more qualified traffic and users that are typically further down their path of intent. Keyword Relevance. Location-Based Keywords.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Buzz Marketing for Technology

JUNE 27, 2008

Add subscription will take any a keyword, feed name, feed URL or web page URL and attempt to parse it to find the feed you want. s feed from one of the most popular blogging platforms like Blogger or Livejournal , or you can simply type in a keyword to get a list of feeds. This is actually two buttons in one. Use Your Browser.

Google 100

Google RSS Adsense Privacy 100

Online Marketing Institute

APRIL 4, 2011

Besides Google Adwords and Bing, what other major PPC sevices are. Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links. Develop badges, awards, and general ways bloggers can showcase recommendations.

B2B Thought Leadership 40

B2B Thought Leadership SEM Peer-to-peer Enterprise Management 40

Hubspot

JANUARY 14, 2013

What's better than a blogger for a dog supply-selling ecommerce site? A blogger with four poodles at a dog supply-selling ecommerce site! Experience using social media analytics tools and the ability to tweak social strategies based on findings. 2) Blogger/Blog Manager. That means keywords are your new best friend.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Online Marketing Institute

APRIL 4, 2011

Besides Google Adwords and Bing, what other major PPC sevices are. Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog). I wouldnt advocate ignoring platforms at the expense of a blog.

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Optinmonster

NOVEMBER 13, 2019

In this guide, we’re sharing our picks for the best keyword research tools to help you boost your traffic. One of the best ways to solve that problem and boost your traffic is with keyword research tools. Google uses keywords as an important SEO ranking factor. Interested in a specific keyword research tool?

Keywords 78

Keywords Paid Content Traffic Research 78

WebMarketCentral

SEPTEMBER 10, 2009

Which "rules" should every blogger know and follow? 15 Rules for Business Bloggers by Conversation Marketing The brilliant and often very funny Ian Lurie offers up his list of "rules" for writing a successful business blog, such as "Take the B.S. What techniques will help you write more compelling posts?

RSS 20

RSS Best Practices Business Blogger 20

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

WebMarketCentral

JULY 13, 2009

Pitch an influential blogger on the story. Just make sure you can articulate the news in way that's interesting to the blogger and his or her readers. Got something to tell the world? Is Social Media Passing Your Business By? But as General Eric Shinseki said, 'If you don’t like change, you’re going to like irrelevance even less.'”

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JULY 14, 2008

If your website is still optimized for the same keywords as 18 months ago (or longer), now is a good time to re-validate your key search phrases. Start by looking in your analytics program to identify the top phrases prospects are using to find you. Revisit SEO Technologies, needs and customers change over time.

Enterprise Management 20

Enterprise Management Work Management Marketing Management B2B Marketing 20

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Scoop.it

JULY 7, 2022

To provide a broad depth of information to your users, your blog should be equally focused on each of those topics. You’ll want to think of a title, topic headlines, and any keywords that should be included for SEO purposes. One of the biggest tasks is to include keywords. For example, let’s say your blog is about pets.

Domain 64

Domain Blogger Advertising Agencies SEO 64

Only B2B

MARCH 15, 2018

71% of bloggers who maintain blogs for a business report that they have increased their visibility within their industries their blogs ( source ). Therefore, if you want your content to be seen, you must optimize your website to rank highly for keywords related to your business. SEO and blogging go hand-in-hand. Social Media Promotion.

Paid Content 96

Paid Content Lead Scoring Lead Ranking Mobile Advertising 96

WebMarketCentral

JUNE 30, 2009

For example, custom search engines can be built that provide different information to patients searching for diagnosis and treatment information about a particular illness than for doctors seeking out the latest clinical and scientific research on the same malady. Without it you risk being tossed to and fro by the whims of life.

Marketing Budget 20

Marketing Budget Classified Ads Best Practices Budget Programs 20

seo.co

DECEMBER 18, 2020

Keyword Research for Local SEO. When a user enters a query with a local keyword (or a geographic indicator is telling Google their location), Google produces a separate set of results near the top of the SERPs. Once you’ve got the basics taken care of, you need to populate your listing with some real information. Conclusion.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

WebMarketCentral

JULY 22, 2008

On some small company websites, between organic search and AdWords, Google can drive 70% or more of total traffic. If they are running an AdWords campaign, Google knows which keywords the company thinks are important and how highly the company values each term (through its bids) as well as which keywords are really effective.

Google 20

Google Wikipedia Contingency Planning PPC 20

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Only 55% of bloggers update old posts. Takeaway : In the early days of blogging, 500 word posts were enough to get you ranking for a keyword.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. SazBean ( Social Network Analytics Measurement Social Media ). Business Blogging.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Single Grain

NOVEMBER 6, 2019

This comprehensive how-to guide to Google Analytics for content marketing was updated and expanded to provide even more information. Over 29 million websites are using Google Analytics to track the actions happening on their website. We wanted to solve that problem with the tool that is already in your toolkit: Google Analytics.

Marketing Analytics Tools 96

Marketing Analytics Tools Paid Content Analytics ROI 96

Convince & Convert

FEBRUARY 23, 2012

It kind of gives them a slingshot effect in terms of competing, eventually, with Google AdWords. In many cases, you just see one ad, one promoted tweet per keyword per search. But that obviously won’t be able to work forever, the same way AdWords has 2, 5, 10, 50 different ads running at a time. There is a balance between.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Online Marketing Institute

JANUARY 16, 2013

TrendSpottr – TrendSpottr helps users discover the most timely and relevant information about any topic from across the real-time Web. Bottlenose – Bottlenose provides social media listening and analytics for marketers, including a free search tool for tracking trending news and topics. I usually prefer scoop.it and paper.li

Marketing Automation Services 40

Marketing Automation Services Tools Planning Content Marketing 40

Zoominfo

AUGUST 7, 2018

With the tap of a smartphone, access important marketing analytics. Market intelligence tools pull and organize data from a variety of sources into one location to help B2B marketers make more informed, strategic decisions. With HubSpot, marketers can build targeted lists and automate things like email campaigns and lead scoring.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Convince & Convert

APRIL 19, 2012

To me if you look at the mechanics of Facebook ads, Twitter ads, LinkedIn ads, even YouTube ads, the way those ads are bought and trafficked and targeted is fundamentally similar to the way Google AdWords works. It’s all anonymous of course, and reported some cost and performance information. In fact it’s highly similar.

Paid Content 118

Paid Content Advertising Agencies Paid Search Agency Trigger Marketing 118

Zoominfo

AUGUST 7, 2018

With the tap of a smartphone, access important marketing analytics. Market Intelligence Market intelligence tools pull and organize data from a variety of sources into one location to help B2B marketers make more informed, strategic decisions. Another benefit is the competitive analysis feature.

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130

Scoop.it

NOVEMBER 2, 2021

As a result, one of the most critical tasks for organizations is to stand out and give users useful, relevant information. You progressively limit the amount of information you post after growing unsatisfied with how long B2B content marketing may take to achieve results. What are the keywords you’d want to be discovered for?

Paid Content 91

Paid Content CMS Development B2B Marketing Marketing & Strategy 91

accelerate agency

APRIL 26, 2021

Analytics tools. Digital marketing encompasses components such as content marketing , social media management, search engine optimization ( SEO ), and web analytics. Using digital analytics helps you get to know your audience and create personalized content to attract them, thus improving brand loyalty. Keywords Everywhere.

Paid Content 52

Paid Content Marketing Automation Services Budget Programs Enterprise Management 52

Sprout Social

OCTOBER 17, 2016

Resource How to Find the Best Places to Guest Blog Use Hashtags Hashtags make it easier for people to discover your Tweets when searching for specific topics or keywords. You can track this in Google Analytics. Think of keywords related to your business, and see how many times the hashtag for it is mentioned by searching Instagram.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

seo.co

DECEMBER 10, 2020

As the internet has exploded over the past two decades, so has the desire for information. And while information can be disseminated in any number of online modes and digital mediums, blogs have been the go-to place for learning, absorbing insights, and interacting with people, brands, and thought leaders (and likely always will be).

Paid Content 98

Paid Content SEO Domain Blogger 98

SnapApp

DECEMBER 14, 2016

Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Both Google AdWords and Facebook Ads work best when your website can handle mobile traffic. Freelance Content Creator / Blogger / Copywriter. way of discovering information. Back to top.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62