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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. Google AdWords and Bing Ads. Let’s begin with Google AdWords. That’s why a subscription to Google AdWords official blog and/or its blog for agencies are the first must-have references.

Resources 179
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Your corporate website needs to become a trap

Biznology

I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. There are a number of traps you can lay — and you should consider them all if you have the commitment, time, and resources to maintain them all. He’s a strategist’s strategist. Who would’ve known?

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

If you don’t have in-house SEO resources, hire an agency or consultant, but either way, make SEO an ongoing priority. Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. There are lots of excellent articles on SEO that provide guidance and tips.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. Social Media Not Preferred Recommendation Resource by MediaPost Online Media Daily. 80% of Twitter use is on mobile devices.