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DECEMBER 5, 2011 [Adwords] Compare your AdWords account to others–for free
Most of us suspect that we fall short in some areas, but who has the time to stay on top of every aspect of a Google AdWords account, on top of everything else we do all day? Well, WordStream has put together a scoring tool called AdWords Grader that tries to do exactly that–show you how your paid search campaign compares against everyone else who has scored their own campaigns.
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OCTOBER 15, 2013 [Adwords] Google demands your papers with the Hummingbird algorithm update
Well, join AdWords , even if you don’t plan to advertise. Whether this verification is in any way associated with ad buys on AdWords is still to be seen, though why wouldn’t it? Organic Search AdSense Google Google AdWords google hummingbird Google News hummingbird hummingbird algorithm Search engine optimization Sergey Brin StumbleUpon The third! And, Interesting.
NOVEMBER 12, 2013 | BIZNOLOGY
[Adwords] Google Authorship brings your staff out from behind your brand
NOVEMBER 5, 2013 | BIZNOLOGY
[Adwords] Spending more time on SEO than adding value to Google?
OCTOBER 22, 2013 | BIZNOLOGY
[Adwords] Google Hummingbird is eHarmony for Search
OCTOBER 21, 2013 | BIZNOLOGY
[Adwords] How do you optimize paid media?
OCTOBER 18, 2013 | BIZNOLOGY
[Adwords] Is Paid Search Part of Marketing?
OCTOBER 15, 2013 | BIZNOLOGY
[Adwords] Google demands your papers with the Hummingbird algorithm update
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NOVEMBER 12, 2013 [Adwords] Google Authorship brings your staff out from behind your brand
'Encourage your entire staff to link their Google+ profiles to your business site. All they need is access to an email address (such as email@example.com ) on the same domain as your content — any content. According to the instructions, it’s not limited to journals, papers, blogs, magazine, or social sites. Your corporate site is just dandy. So, So, what I am doing here is sort of a hack.
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FEBRUARY 18, 2013 [Adwords] 16 case studies prove ROI of mobile marketing
ROY’S RESTAURANT : Used a paid search mobile-only campaign that enabled them to budget, bid, target, and track their mobile performance separately from their desktop AdWords campaigns. Photo credit: Wikipedia. Are you paying attention to your mobile marketing yet? After years of being the next big thing, mobile might finally be the current big thing. But there is a big problem–most people don’t know how to prove it. Are you one of them? Consider these highlights: 96% of marketers currently use or are planning to incorporate mobile marketing into their marketing mix.
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NOVEMBER 5, 2013 [Adwords] Spending more time on SEO than adding value to Google?
Adam’s an affiliate and an AdWords guru, par excellence, by profession; however, he also stays on top of organic search religiously just as part of creating content sublime enough to compel all the folks who click through from sponsored search, contextual ads, and display ads. 'I met my buddy Adam Viener for breakfast on Friday morning at the Reston, Virginia , Silver Diner.
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APRIL 23, 2013 [Adwords] Blogger outreach is more PR than social media
The Long Tail strategy for AdWords works for blogger outreach. 'The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook , Twitter , Pinterest , and maybe Google+. My expertise, however, is online community outreach and engagement. Before long, hundreds of email replies stream in. And it works.
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BIZNOLOGY | TUESDAY, AUGUST 20, 2013 [Adwords] How to recover from the ravages of Google Penguin and Panda
Whenever Google administers too much stick, it always eventually “softens” its algorithm in response to very vocal and influential clients (who probably also coincidentally spend a lot of money on Google AdWord ads). Google SEO is the new Google AdWords. Back in the day, Google AdWords could be had cheap. 'People are freaking out about the new Google Search. Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. Google Search is people! MORE >>
BIZNOLOGY | TUESDAY, FEBRUARY 5, 2013 [Adwords] Your corporate website needs to become a trap
What I know is this: you can procure a bit of code from Google AdWords that you can embed on your sites and blogs that will insert a cookie into the browser of everyone who visits. So, put them in now, as acquired on your Google AdWords account, and then try some experiments over the course of the year. I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri. He’s a strategist’s strategist. The next step is to trap them. ” you ask? MORE >>
BIZNOLOGY | TUESDAY, OCTOBER 2, 2012 [Adwords] Your keywords suck and are outdated
Because language evolves very rapidly and how it evolves has little or nothing to do with what you call yourself, how you describe you your products and services, or the keywords you have locked and loaded into your tweets, your websites, your hashtags, your textual links, your Google AdWords contextual ad campaigns, your Facebook ad programs and Twitter promoted tweets. How to Use Google Adwords to Select Keywords (softwaresolutionshowto.com). You probably built your website years ago by now. Like I said, probably years ago. Admit it. Why does this matter? Related articles. MORE >>
BIZNOLOGY | MONDAY, MAY 21, 2012 [Adwords] Should I stay away from highly competitive keywords?
Paid Search AdWords Contextual advertising Google Keyword organic search small business Tools WebsiteImage via CrunchBase. If you’ve used Google’s Keyword Tool, you’ve probably seen the column called “Competitiveness”–low, medium, and high. The The low. medium, and high are based on the competitiveness of a keyword among paid search advertisers. The more advertisers are bidding on a keyword, the higher the competitiveness. By itself, paid search competitiveness tells you nothing about the organic search competitiveness, but in reality. MORE >>
BIZNOLOGY | MONDAY, NOVEMBER 19, 2012 [Adwords] 10 SEO measurements every marketer should know
good tools for measuring search volume is the Keyword Tool in Google Adwords. CPC’s can also be found with Google Adwords’ Keywords Tool. Photo credit: Danard Vincente. “If you don’t know where you’re going, you’ll probably end up someplace else,” said Laurence Peter. For any brand doing business on the internet, to get where you want to go, an understanding of Search Engine Optimization (SEO) is required. The reasons why are simple. 80% of people who visit a website get there from typing a keyword in the query box of a search engine. MORE >>
- [Adwords] Best practices for social media shilling BIZNOLOGY | TUESDAY, OCTOBER 8, 2013
- [Adwords] Playing the online reputation shell game BIZNOLOGY | TUESDAY, OCTOBER 1, 2013
- [Adwords] Looking in Google’s funhouse mirror BIZNOLOGY | TUESDAY, SEPTEMBER 17, 2013
- [Adwords] Google’s Enhanced Search Campaigns: What You Need to Know BIZNOLOGY | FRIDAY, FEBRUARY 22, 2013
- [Adwords] Craft a Compelling Offer for Paid Search Marketing BIZNOLOGY | MONDAY, MARCH 26, 2012
- [Adwords] Maximize your SEO benefit on Google+ in 8 simple steps BIZNOLOGY | TUESDAY, NOVEMBER 8, 2011
- [Adwords] How the Long Tail AdWords Approach Works for Blogger Outreach BIZNOLOGY | TUESDAY, JANUARY 10, 2012
- [Adwords] How do you optimize paid media? BIZNOLOGY | MONDAY, OCTOBER 21, 2013
- [Adwords] Google Adsense rewards super-quick page loads BIZNOLOGY | TUESDAY, AUGUST 16, 2011
- [Adwords] How to court Google with chivalry and courtly love BIZNOLOGY | TUESDAY, AUGUST 7, 2012
- [Adwords] Google Hummingbird is eHarmony for Search BIZNOLOGY | TUESDAY, OCTOBER 22, 2013
- [Adwords] Why a Picture is Worth a Thousand Clicks: Visuals Boost Your SEO BIZNOLOGY | MONDAY, JUNE 24, 2013
- [Adwords] 2 Challenges to Keyword Collaboration BIZNOLOGY | THURSDAY, OCTOBER 4, 2012
- [Adwords] Is Paid Search Part of Marketing? BIZNOLOGY | FRIDAY, OCTOBER 18, 2013
- [Adwords] Don’t Let Your Social Media Hypothesis Dictate Your Conclusion BIZNOLOGY | TUESDAY, JANUARY 31, 2012
- [Adwords] Are you overlooking paid search optimization? BIZNOLOGY | TUESDAY, MARCH 29, 2011
- [Adwords] Testing for B-to-B Marketers: How hard is it? BIZNOLOGY | WEDNESDAY, NOVEMBER 30, 2011
- [Adwords] Growing your business in a world without Google BIZNOLOGY | TUESDAY, DECEMBER 14, 2010
- [Adwords] Interview with paid search expert Andrew Goodman BIZNOLOGY | WEDNESDAY, JANUARY 26, 2011
- [Adwords] 2 Huge Search Marketing Risks in 2012—And What To Do About Them BIZNOLOGY | FRIDAY, DECEMBER 16, 2011
- [Adwords] What Groupon Showed Us About Google BIZNOLOGY | FRIDAY, DECEMBER 10, 2010
- [Adwords] It’s a Google World and that’s fine by me BIZNOLOGY | FRIDAY, OCTOBER 7, 2011
- [Adwords] Small biz starved for Internet marketing knowledge BIZNOLOGY | FRIDAY, OCTOBER 1, 2010
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