[Adwords] A Mostly Good Holiday Read from Mitch Joel
Joel reminds us that narrative is more important than shouting and that random acts of digital are just as bad as random acts of traditional marketing, though lately the pointlessness has migrated from bad email and adwords to YouTube hubris and silly apps: “Brands have to get over themselves. A Review of Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Back to the book.
DECEMBER 10, 2014 | B2B MARKETING UNPLUGGED [Adwords] A Mostly Good Holiday Read from Mitch Joel