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Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

Not only can blogs boost your SEO, overall site traffic, and online presence , but they can also help prospects learn more about your industry, brand, product, or service. But, starting and running an effective, traffic-generating blog requires a lot of time and energy. The enduring importance placed on blogging isn't shocking.

Purchase 101
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8 Signs You're Writing an Advertorial, Not a Blog Post

Hubspot

Growing your website traffic through your blog is a great thing-- until thinly-veiled advertorials infiltrate your content. Advertorials are an advertisement disguised as an editorial; they are articles that appear to be informational but are actually intended to promote a product or service. 1) You’re a Blogging Cheerleader.

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Only B2B - Untitled Article

Only B2B

Hubspot, credited for coining the term Inbound marketing defines it as something that “…focuses on creating quality content that pulls people toward your company and product where they naturally want to be. First, let us understand what is inbound marketing. Examples of Inbound and Demand generation.

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7 Great Social Media Advertising Campaigns

Bannerflow

These campaigns often involve several uploads or posts and deliver targeted advertorial content to your audience. According to HubSpot , short-form video has the highest ROI of any social marketing strategy. Social media advertising offers plenty of benefits for your brand, from product promotion to driving web traffic.

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How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Earning attention for a brand’s content can drive brand awareness, traffic, and conversions. Once a byline is earned, citing ebooks, guides, studies, and blog posts can drive copious amounts of traffic and conversions. Advertorials (Sponsored Content). Here is an example of how one website features advertorial content.:

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What Is Content Syndication: Everything You Need to Know and How to Do It

Scoop.it

Content syndication is one of the most effective ways marketers drive traffic to their content online. But when you post it to your company blog, it still doesn’t get the traffic you think it deserves. Used effectively, it can help you get more mileage out of your marketing material, boost brand awareness and enhance your SEO.

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What Is Lead Generation in 2019

Albacross

Run an advertorial in a magazine, or. If you don’t have a website, it will be almost impossible to establish a strong presence online and attract targeted leads using organic traffic sources. UTM source of the traffic. Then And Now. Back in the day, lead generation techniques were pretty straightforward. Have A Website.