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Change or Die | Fast Company

Buzz Marketing for Technology

My Bookmarks Digg Del.icio.us My Yahoo Google Stumble Upon. Advertorials: Act Fast. ); document.write( ); FastCompany.com | Where ideas and people meet. Feedback. Find People. Find Groups. Find Blogs. Search. Fast Company. Google. SUBSCRIBE. CURRENT ISSUE. ISSUE ARCHIVES. Innovation. Technology. Leadership. Management. Careers. Design. Social Responsibility. Work/Life. Connect with Fast Company. People. Ideas. Business Networking. Membership is free. Sign up Learn More Already a member? Sign In! Mail: *. Password: *. Forgot your password ? Reader Recommendations. next. > -->.

11 Pro Tips for Better Business Blogging

delicious b2bmarketing

Cutting corners or half-assing this exercise will do nothing more than lead you to produce advertorial dribble. Always Be Adding Value Absolutely don’t create a advertorial time drain. Have an account? We ‘Heart’ It! The content of this post was sourced from the Young Entrepreneur Council, a non-profit led by the world’s top young entrepreneurs. love it. Irony?

19 New Featured Sources on the B2B Marketing Zone


Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Content’s Evil Twin: Advertorial , Wednesday, July 14, 2010. Digg this! For those not familiar with it, the B2B Marketing Zone (a.k.a. Sarah Worsham ( @sazbean ). June 7, 2010. Customers.

Sales & Landing Pages Using Wordpress: Learn How

Writing on the Web

Digg this! Landing Pages: Where to Publish Your Advertorial. If  you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. ET. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. We’ll show you how to easily publish pages using your Wordpress platform. The class is on the phone and on the Internet, your choice. Can’t make the call? I’ll send you the audio file, plus any notes, but you’ll need to register: Name. Email.

Content Marketing Results: Landing Pages Rule

Writing on the Web

Digg this! Landing Pages: Where to Publish Your Advertorial. How do you get readers to take action? Short answer: a landing page. Also known as a sales page, squeeze page). Otherwise, you may be creating a great brand, great thought leadership, great content… and so what? Sooner or later, you need to ask your readers to actually do something. You need a landing page to do that.

Phony Testimonials and Dumb Social Proof

Writing on the Web

Digg this! Advertorials: Step 7- Provide Proof. How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. I get asked about this by some of my consulting clients who are starting a new business or product launch. He’s just about ready to start offering products and services for sale. Readers can smell a phony testimonial a mile away from the computer screen.

Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Digg this! Advertorial (4). Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But the human race is made up of all kinds of people and some of them have more important things to do. Like hooking their toilet up to Twitter.  Bloody great idea. doth protest. Tweet This! Dead wrong.