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How B2B influencer marketing will grow your brand

Sprout Social

It’s not just a trend—it’s a proven strategy. When you think of B2B influencer marketing, you probably think of LinkedIn. LinkedIn is a powerhouse for businesses looking to build brand awareness with several audiences—prospects, investors, potential hires—but it’s not the only avenue available for B2B marketers.

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4 Industries That Are Thriving (and Ramping up Content Marketing) Post-COVID

ClearVoice

In order to cash in, smaller companies need a way to attract customers away from the biggest brands. Large traditional companies, meanwhile, need to reposition themselves as less stodgy ( LL Bean ) or less extreme (Patagonia), or whatever the recalibration might be, in order to seem more inclusive to a bunch of newbie customers.

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How to Scale Your E-commerce Traffic Acquisition with Native Advertising

Single Grain

One such channel is native advertising, which has allowed publishers to continue to monetize their audiences while offering a pleasant reading experience. Native advertising is a type of non-disruptive digital advertising in which the ad seamlessly blends in with the design of the web page it is published on. exact page location).

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

I thought I would take advantage of the power of the system to let you know about these new sources, what topics they tend to write about and some of their recent top posts. Pricing Based on Customer Expectations , May 26, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Sarah Worsham ( @sazbean ).

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Marketing is getting involved in many more areas that touch the customer along the buying process, multiplied by a dizzying variety of new tactics, online communications and engagement platforms. m all about helping customers. But that’s content for another blog post. Free Download: 2010 Online Marketing Blueprint.

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