advertorial 
Anyword
APRIL 12, 2022
Sugarman was constantly on the lookout for products that he could sell through his special brand of creative writing. His expertise lay in “advertorials,” ads written in a format that mimics a newspaper article. It is the goal of advertising to make a product stand out and grab a piece of mind share – hopefully first place. .
Sprout Social
DECEMBER 6, 2023
B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter experts within a specific industry. That can look like reading reviews, speaking to customers and of course, consulting influencers. Or support a new product launch?
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ClearVoice
SEPTEMBER 29, 2020
Bicycle and kayak makers are seeing a historic spike in demand for their products. One- or two-person marketing teams may no longer suffice to meet ramped-up sales potential when a niche product (i.e. Within this energized industry, there’s an endless need for: New product copy. New product launches. Press releases.
ClearVoice
APRIL 15, 2021
Earned media is when a member of the media discusses a product, individual or company through their preferred media. Earned media is when a writer, producer, journalist or another influential person discusses a product, individual or company through their preferred media. What is earned media?
nDash
NOVEMBER 12, 2020
I also am the editorial director at a small publishing house that writes country-focused advertorials for media such as the Guardian, China’s Economic Observer, Die Welt, Foreign Policy and The Telegraph. I continue to seek new challenges through my consulting business.
Writing on the Web
SEPTEMBER 9, 2010
(Vacation time, so here’s another guest post, this one by Susan Long, freelance marketing consultant.). This is where you write posts on your blog for money, maybe reviewing products or services. Many businesses buy “advertorial” space in newspapers – space that looks like a story but is a paid ad. 3) Pay-per-post.
Writing on the Web
JULY 7, 2010
There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. I get asked about this by some of my consulting clients who are starting a new business or product launch. He’s just about ready to start offering products and services for sale.
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