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15 B2B case studies show how content marketing drives ROI

Biznology

Here are 15 B2B case studies. Content tactics included: executive briefs, case studies, infographics, checklists, Q and A, and Brainshark video. Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube, and Google+.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Why Use Twitter, Facebook & LinkedIn for Content Marketing? Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). 7 Tips for Getting People to Your B2B Blog , June 4, 2010.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

This is a classic for marketers, magazines, and sites like Buzzfeed. Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. You don’t have to tell your story all by yourself.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

This is a classic for marketers, magazines, and sites like Buzzfeed. Case Studies. Case studies tell the story of how you’ve helped your customers solve their problems—and they can be extremely influential in helping prospects make a purchase decision. You don’t have to tell your story all by yourself.