KoMarketing Associates

NOVEMBER 15, 2013

Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. Matt has an interesting perspective on SEO because unlike even the most popular industry leading search marketers, he doesn’t have to speculate on new algorithm updates –he works with the people that create them.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

Biznology

JULY 12, 2016

A third of my practice at Gerris Corp is devoted to earned media influencer marketing (which I naïvely still call blogger outreach ) and guess what I’ve discovered over the past linear decade? There’s nobody online taken more for granted than bloggers. “Just make sure it looks organic to Google,” they plead.

Blogger 0

Blogger Advertorials Paid Search Agency Outreach 0

Contently

APRIL 20, 2016

To the average viewer, the magical moment seems organic, as if Disney quickly threw together a commercial to take advantage of Simms’s “spontaneous” announcement. Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products.

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

Hubspot

AUGUST 13, 2014

Search algorithms aren’t as reliant on on-page factors for determining relevance anymore, organic social reach is declining , and not every brand has a huge opt-in email database at their disposal. Influencers can be bloggers or people that amass large social followings around their industry expertise. Native Social.

Paid Content 28

Paid Content Promotion Advertorials Advertising Agencies 28

Biznology

JUNE 26, 2012

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. I may well be mistaken. ” I quickly responded, “Funny.

Blogger 80

Blogger Outreach PR Media 80

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. What Works ( Vendor Government PR Trends Spending Release ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

OCTOBER 18, 2016

Here’s the deck I delivered to the class, for your edification and general edutainment: The class was delightful because not only did I deliver the presentation but Shashi kept me there for the entire class so that we could do some practical work as well. We collect every blogger who has ever had a thematic interest in our customers.

Class 80

Class Long Tail Marketing Blogger Media 80