Webbiquity

JANUARY 12, 2010

Maybe a company with $20 billion in sales and a $600 million annual marketing budget doesn’t need webbiquity, but smaller enterprises without Super Bowl-size advertising budgets can certainly benefit from it. The last few years have, of course, seen the emergence of social media and an explosion of user-generated content.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

FEBRUARY 23, 2010

Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization,&# Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. A simple tool like Google Alerts would pick up most stray citations.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

APRIL 27, 2010

Metrics related to ROI, such as leads generated and direct sales, were mentioned by only about half of the survey respondents as key benefits of social media marketing. This seems somewhat surprising; while social definitely reduces media/advertising expenses, it increases labor costs. Facebook – 87%. LinkedIn – 78%.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How To Use Linkedin To Generate Business by Search Engine Land. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. General Community Discussion. Generations. Book Reviews.

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the seven years since Shell E&P began its KM effort, the number of enthusiastic users has grown exponentially. Comments Digg This. User Interface as a Service - Visual Force. A New Generation of Software as-a-Service (SaaS) Solutions. User Interface as a Service - Visual Force.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

OCTOBER 29, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%).

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

LeadSquared

OCTOBER 24, 2013

Although creating blogs on Blogger is a breeze…they have a very user -friendly DIY drag-and-drop user interface and you need no HTML knowledge to set up blogs, but, in terms of website SEO, Blogger is not your best bet. This is a great way to not only generate traffic, but also means of expanding your content. Question 5.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Hubspot

AUGUST 25, 2010

Rawlins is a Digital Marketing Specialist for ymarketing , who manages SEO and Inbound Marketing campaigns for ecommerce and lead generation clients, and a provider on the HubSpot Service Marketplace for On-Page SEO and Off-Page SEO services. Including keywords and links within articles adds SEO value to advertisers. Easy To Share?If

Tactics 28

Tactics SEO Digg Lead Scoring 28

Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

readwrite

JULY 14, 2010

Then all the responses were tracked and users who contributed interesting questions and/or were high-profile people on social networks are being responded to directly and by name in short, funny YouTube videos. You can already get an Old Spice Man voicemail message generated for your phone. The coolest thing about that?

Video Marketing 40

Video Marketing Paid Search Agency Digg Advertising Agencies 40

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Hubspot

JULY 23, 2010

Search Engine Optimization Basics - As you create remarkable content you will want to optimize that content for search engines as well as users. Call-to-Actions – Your blog should be a lead generating machine. If so then include Reddit and Digg. Advertising – Unless you are generating tons of traffic this is a waste.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Online Marketing Institute

DECEMBER 23, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Just keep it relevant to your industry and safe-for-work.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

WebMarketCentral

MAY 18, 2007

Here are four tactics to enhance loyalty and positive word-of-mouth advertising from your best customers. social tagging site, sort of company-sponsored version of Digg. One intriguing concept is to build your own industry-specific Web 2.0

Enterprise Management 20

Enterprise Management Loyalty Marketing Management Web 2.0 20

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Sincere thanks for the comment.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Webbiquity

NOVEMBER 10, 2010

Traditionally, big brands used TV and print advertising, while their smaller counterparts employed direct mail and telemarketing, to reach consumers directly through interruption marketing. When marketing moved online, advertisers shifted efforts to banner ads, pop-ups and email marketing. For example, poor customer service?

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Buzz Marketing for Technology

JUNE 27, 2008

The site now has 18,000 registered users -- 11,000 are designers -- with 150 being added each day. IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. Hey Josh, You forgot User Voice ([link] which was launched not to long ago.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Webbiquity

JULY 26, 2010

B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Ad Your Comment Here ( Barriers User-Generated Ads Article Outreach Product Channel Relationship ). Chas Cooper ( @Chas_Cooper ). Google’s Next Big Thing , April 24, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. In the meantime, for tips on managing these new employees and spanning the gaps between them and the Baby Boomers, check out our collection of articles on managing multiple generations in todays workforce. Digg this Slashdot Reddit. Rating: Thats the point - this generation is listening - to us!

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

I look at LinkedIn as one of those sites that has so much untapped potential.great user interface and simple design, but no life to it. A natural by-product of that is that recruiters such as myself will network with people on LinkedIn to generate referrals for openings. advertising. About | Subscribe | Contact | Advertise.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Webbiquity

JANUARY 10, 2011

It started 2010 with roughly 350 million users and is now on its way to 600 million. Facebook Advertising Tricks for B2B Marketers by Buzz Marketing for Technology. Speaking of changes, Mark Walsh here details the end-of-year changes Facebook made to the profile page, and the implications for users. Highly creative AND useful!

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

JANUARY 10, 2010

Generate word-of-word referrals? Their suite of apps ranges from simple branded buttons to social commerce tools, advertising and social rewards programs. It supports unlimited users, online chat, project alerts, a whiteboard feature, document management (approvals, workflow, audit trails), and collaborative document editing.

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Online Marketing Institute

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Webbiquity

AUGUST 2, 2010

As advertising is increasingly looked upon with skepticism if not simply tuned out, it’s becoming increasingly difficult to buy your prospects’ attention; it has to be earned. online users have ever used location-based applications on a mobile device , and only about 1% do so regularly.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Webbiquity

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). However, marketers need to keep in mind that Twitter’s user base, particularly active Tweeters, is much smaller. Salaries are lower in certain regions (e.g.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

NOVEMBER 2, 2010

On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. One of the only areas where B2C was more active than B2B in social media was advertising on social networks (B2B: 42%, B2C: 54%).

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Have I gone MAD?? Click title to read more.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Content Standard

OCTOBER 14, 2016

And many of those companies that do embrace content marketing often make the mistake of treating content like advertising: producing campaigns, targeting more than one audience at a time, failing to deliver content consistently, and always looking for the next big hit. The idea of consistently using content is still novel.

Budget Programs 40

Budget Programs Enterprise Management Work Management Marketing Management 40

Webbiquity

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. In the wild days before Google acquired YouTube, users would routinely create and upload videos using any music tracks they had about.

Social Media 100

Social Media Paid Content Tactics Tips 100

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

JUNE 15, 2010

If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I guess they just don’t want to be found.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153