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Customer Experience Matrix
SEPTEMBER 9, 2009
Marketers need to master new skills at each stage; as they do, advertising budgets will shift to take advantage of the new medium's increased effectiveness. One was the disparity between the time people spend on online activities (20% to 30% of total media time) and the share of advertising expenditures spent online (10% to 15%).
Webbiquity
FEBRUARY 23, 2012
Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). He concludes that “The features for Google+ business pages fall short of those available on Facebook, not the least of which is the ability to add custom apps. ” Google+ Brand Pages.
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