Martech

OCTOBER 23, 2023

As media agency experts, it’s up to us to apply the wisdom and lessons learned to help brands stay the course and emerge successfully. In a less cluttered media space, they tend to capture market share from less aggressive competitors — while also taking advantage of reduced media rates with agencies. The result?

Advertising Agencies 122

Advertising Agencies Paid Search Agency Brand Identity Branding 122

Metadata

APRIL 8, 2024

Seriously: our lead-to-conversion rate increased by 15X and our cost per opportunity (CPO) went from $40k to $800. I was pretty sure the answer was “no,” but to make sure, I teamed up with a small agency—after all, maybe I just didn’t know enough about LinkedIn ads to execute my strategy correctly. I was instantly hooked.

Cost per Lead 52

Cost per Lead CPO B2B Marketing Advertising Agencies 52

Webbiquity

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. Senior consultant at London-based agency, @ParatusComms.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100