What is Webbiquity? How to Be Everywhere Online
JANUARY 12, 2010
If SEO is about getting your website onto page one of Google, WPO is about owning that page. For example, Jill Konrath is webbiqitous for the phrase “selling to big companies, holding all 10 spots on the front page of Google for that phrase. Ardath Albee is almost as dominant for her unique phrase, “marketing interactions, placing in 7 of the top 12 spots on Google, including the top four. Digg this! Welcome to Webbiquity! What exactly is that?
Ten Use Cases for Content Curation in Marketing
Marketing to Business Executives Blog
JANUARY 19, 2011
Identify user-generated content that supports the objective of a web page (e.g., Build advertising or sponsorship revenue. Draw eyeballs of customers in order to sell advertising or sponsorships to companies that serve those customers. Share this: Email Print Share Digg Facebook Reddit StumbleUpon Possibly related posts: (automatically generated) Digital Curation Or Horder Syndrome?
The Ultimate Glossary: 120 Social Media Marketing Terms Explained
DECEMBER 30, 2011
Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc.
The Ultimate Glossary: 101 Social Media Marketing Terms Explained
JUNE 23, 2010
is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. On the web today, things change fast.
Facebook’s Like Button adds Life to your Content
Buzz Marketing for Technology
OCTOBER 20, 2010
Research is showing that we will use the Like button for many things because its is one of the easiest social actions (easier than share) and can signify you like certain content, show you like a certain product, approve of an advertisement, or share your feeling for a video. Digg this!
Best Business Blogging Tips of 2009, Part 2
FEBRUARY 23, 2010
How do blogging and other “real time activities like social media posting affect Google search results? Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization, Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients. Digg this!
19 New Featured Sources on the B2B Marketing Zone
JULY 26, 2010
CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). The End Of Google Search Is Near , Wednesday, July 7, 2010. Google’s Next Big Thing , April 24, 2010. B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Google.
NOVEMBER 28, 2007
Subscribe to our podcast « Brightcove player changes force users to review use before Dec 17 Is technology too fast or are we too slow? While the numbers for social networking are mind boggling, an estimated 60 million users on Facebook alone, the perplexing issue for marketers that have must justify their spending is what is the impact to the company, will it grow sales, brand, influence?
Nuggets from Social Media workshops as of late. : Community Group Therapy
Buzz Marketing for Technology
JULY 7, 2008
Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. A platform should have an extensibility model, a content management model, a user profiling/membership model, a rating/reputation system (for content and authors), and registration system, etc, etc, etc…you get the idea.
100 Social Media & Content Marketing Predictions for 2010
DECEMBER 14, 2009
Graeme Harrison The best marketers/brands will generate great ideas, and create well told stories that are told across a variety of media channels. Laurent Francois There'll be more & more Social Media and content strategies at the hyper-local level; citizen consumers interested in their neighborhood are already keen to ask Google what they've seen in their preferred shop or street. And, the role of search is expanding beyond Google, Bing and Yahoo.
Top 56 B2B Marketing Posts October 2010
B2B Marketing Zone Posts
NOVEMBER 2, 2010
Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. And if you’re a CRM user, you’re almost certainly hearing about Social CRM, the hottest new craze in that 20-year-old field. Google Website Optimizer. Google (116). Digg (58).