B2B, Emarketing and Magazine - B2B Marketing Zone

34 Compelling Content Marketing Stats and Facts

Webbiquity

JUNE 16, 2015

In-person events are still the most effective channel for B2B marketers. 93% of B2B marketers are using content marketing. 42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. eMarketer ). eMarketer ). B2B marketing is often misfocused.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

FEBRUARY 5, 2024

Startups Magazine) Over 90% of brands utilize social media for marketing. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. WARC) 94% of B2B marketers implement ABM strategies.

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

OCTOBER 19, 2015

Social media marketing has evolved from a practice run by interns and misguided Millennials to a complex strategy used across almost every B2B and B2C organization. A report from eMarketer forecasts Instagram will have nearly $600 million in advertising revenue in 2015, rising to $2.81 billion by 2017.

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Sales & Marketing Alignment: How to Synergize for Success

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Content Standard

OCTOBER 19, 2015

Social media marketing has evolved from a practice run by interns and misguided Millennials to a complex strategy used across almost every B2B and B2C organization. A report from eMarketer forecasts Instagram will have nearly $600 million in advertising revenue in 2015, rising to $2.81 billion by 2017.

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How Content Marketing Teams Are Evolving in 2016

Contently

OCTOBER 6, 2016

Time spent with digital video continues to rise, with over 224 million Americans expected to watch an average of 75 minutes of video a day by 2018, according to eMarketer. From the newsroom, Marriott has created a successful TV show, The Navigator Live ; award-winning short films, such as Two Bellmen ; and an online magazine.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? ” B2B Marketing Research and Statistics. 10 informative B2B marketing infographics by Econsultancy. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube. How are marketers measuring social media success?

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ).

Paid Content

Paid Content Social Media Statistics Enterprise Management

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( B2B Marketing Insider ).

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Social Pros 20 – Katie Morse, Billboard

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). What he said was, we had to stop confusing social media with social media advertising. It’s advertising, OK? It’s advertising. Listen Now. Absolutely.

Social Media

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

AUGUST 5, 2013

B2b vendors? B2B Infographics ). eMarketer ). Social media…to engage or to advertise? 70% of brand marketers (and 60% of agency professionals) view social media advertising as more valuable for building brand awareness than for driving direct response. How do top executives use social media? Small businesses?

Statistics

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity

DECEMBER 2, 2014

72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. Internet advertising will make up 25% of the entire ad market in 2015. B2B content matters. 86% of B2C marketers and 91% of B2B marketers use content marketing. NewsCred ).

Social Media

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. 78% of consumers trust peer recommendations when making purchase decisions; just 14% trust advertising. What percentage of web searches stop after page one of the results?

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? B2b marketers believe social media is critical to organic search success. BtoB Magazine ). LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Social Media B2B ). Social Media B2B ). eMarketer ).

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? ” Executives & Online Video [CHARTS] by eStrategy After Hours David Erickson shares eMarketer findings about the popularity of online video among business executives. 85% of B2B journalists are on Facebook. Or that 73% of U.S. And 73% of U.S.

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B2B Marketing Zone

34 Compelling Content Marketing Stats and Facts

300+ Digital Marketing Stats to Drive Your Marketing Strategy

Webinars

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No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

Webinars

No. 4 Trend: What Fringe Social Media Platforms Are Worth Your Time in 2016?

How Content Marketing Teams Are Evolving in 2016

19 New Featured Sources on the B2B Marketing Zone

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Social Pros 20 – Katie Morse, Billboard

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Best Social Media Stats and Market Research of 2010 (So Far)

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

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