Attention, Not Impression | Podcast

 

33Across CEO, Eric Wheeler, joins Zach Rodgers on the AdExchanger Talks podcast to discuss the evolution of 33Across and the trends that will define programmatic advertising in the year ahead. In this candid conversation, Eric explains what lead 33Across to launch AttentionX, an ad exchange that drives advertiser and publisher performance by facilitating superior viewability and time-in-view.

Check out the AdExchanger Talks podcasts or listen to Eric’s interview below.