interactive 
Buzz Marketing for Technology
JUNE 27, 2008
21 days of wiki adoption. Course Using Wiki. Enterprise Wiki. Google Sites. managing wiki growth. using wiki in education. wiki adoption strategies. wiki pilot. Wiki tools. advertising. Barack Obama. better meetings. BlackBerry. boris mann. change management. citizen journalism.
Online Marketing Institute
NOVEMBER 7, 2010
Pure automation of content aggregation doesn’t foster interaction. We need both…and curation doesn’t work without creation (much like Google trying to save the newspapers because they need great news to survive, but that is for another story).  Pure content creation is demanding. For some brands, curation may be enough.
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