WriteSpark

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How Services Firms Grow with Online Marketing (Guest Post)

WriteSpark

Surprisingly, the experts found Facebook and banner ads to be less effective than the high growth firms did. SEO and web analytics were among the techniques experts use most and rated the most effective, with blogging and usability testing not far behind.

article thumbnail

How Services Firms Grow with Online Marketing (Guest Post)

WriteSpark

Surprisingly, the experts found Facebook and banner ads to be less effective than the high growth firms did. SEO and web analytics were among the techniques experts use most and rated the most effective, with blogging and usability testing not far behind.

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Do You Need a Long-Form or Short-Form Copywriter?

WriteSpark

A typical job ad for a copywriter includes a statement like this: "Must be able to write all types of content, from white papers to webpages to tweets.". For example, consider the demands of writing a long-form project, such as a white paper, compared to the short forms of email messages and Facebook updates. Sounds good, right?

article thumbnail

Do You Need a Long-Form or Short-Form Copywriter?

WriteSpark

A typical job ad for a copywriter includes a statement like this: "Must be able to write all types of content, from white papers to webpages to tweets.". For example, consider the demands of writing a long-form project, such as a white paper, compared to the short forms of email messages and Facebook updates. Sounds good, right?