best Ads Related Topics 
illumin
APRIL 23, 2024
Earth Day is back and this year advertisers are rallying to create more inspiring ads that bring some critical action. Taking action is an important part of an effective Earth Day campaign, as it is for any purpose-based set of ads. However, others show up, putting in the work to build a better future for our planet.
illumin
FEBRUARY 13, 2024
Super Bowl Sunday has come and gone and that means it’s time to wrap up some of the best ads of the big game. Every marketer knows that the Super Bowl is the biggest showcase for advertisers in the US, making for some of the most exciting and entertaining ads of the year. million viewers watching at home.
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illumin
OCTOBER 30, 2023
This means that Halloween ads are more important, and more exciting, than ever before. This year advertisers aren’t shying away from creative and ghoulish ads – showing off their own Halloween spirit. Most 2023 Halloween ads are specifically for seasonal drinks or shows. Only the holiday season is a bigger income generator.
The Point
JULY 13, 2022
LinkedIn ads have become a staple of the B2B demand generation playbook, in large part due to an ability to target a tightly defined audience. The post Infographic – Blueprint for an Effective LinkedIn Ad appeared first on The Point.
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. How to best evaluate intent data sources for your organization. Using social media, machine learning, lead scoring, and so much more, we can learn so much about our prospects. Wait a second - that wasn't part of the plan.
Martech
JANUARY 5, 2022
Electronics retailer Best Buy has announced Best Buy Ads, a new in-house media company that will use its trove of first-party data to sell ads from other brands and serve them to customers through search, video, display, social media and store advertising. Why we care.
Stevens & Tate
FEBRUARY 20, 2023
As you may already know, Facebook Ads can be a very effective advertising platform, especially when you consider its overall cost-effectiveness (it’s a pay-per-click advertising platform, after all) and the ability to target audiences based on a variety of criteria (from demographics to location to interests and more).
Speaker: Mason Cosby - Director of Growth at Gravity Global
Adding an Account-Based approach makes it even more difficult to get the content right. The content types that work best based on different ABM approaches. Despite this importance, many marketing teams struggle to find the time and resources necessary to create engaging content. As a result, they don't see proper account engagement.
Speaker: Tyler Pleiss, AMB Manager - Strategic & Kristen Rauch, ABM Manager - Expansion
Here's what they'll cover: How to supercharge your marketing content by adding chat to the mix. How to discover the different types of web visitors that come to your site and how to best engage with each group. Whether you're just starting out or a seasoned expert, there is something for everyone in this session.
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Auction techniques remain an inexpensive, highly interactive, fun and under-utilized method to recognize and reward your best customers while keeping them engaged. Plus, you have the added communications channels associated with B2B sales or channel partners and internal HR or Departmental platforms.
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