article thumbnail

New developments in B2B marketing list acquisition

Biznology

Photo credit: Wikipedia. Then, Leadspace scours the Internet, social networks and scores of contact databases for look-alikes and immediately delivers prospect names, fresh contact information and additional data about their professional activities. How LevelEleven took its prospecting to the next level.

article thumbnail

What I Wish I Knew about Outreach from the Start (An Ode to Skee-Lo)

Outreach

Our activity increased by 6X in the first quarter of use and meetings were up nearly 50%. The bastion of internet truth, Wikipedia, tells us that a baller is one who has swag and lives an extravagant lifestyle. Sales has always been a contact sport and Outreach has enabled us to contact so many more people than we could before.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Actionable Skills to Improve Inbound Marketing Innovation

Hubspot

Dreamforce is hosted by Salesforce.com, which is an unusually forward-thinking organization that was recently ranked by Forbes as the most innovative company on the planet. Are you so focused on meeting deadlines that you don’t have the time to observe the activities of customers, suppliers, and other companies?

article thumbnail

What’s Behind the Resurgence for Account-Based Marketing

LeanData

There’s a good background story about it on Wikipedia.). Rather than just generating a pile of leads, what happens when you show how leads match into accounts with pending or active opportunities, or leads into customers for upsell programs? Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

article thumbnail

What’s Behind the Resurgence for Account-Based Marketing

LeanData

There’s a good background story about it on Wikipedia.). Rather than just generating a pile of leads, what happens when you show how leads match into accounts with pending or active opportunities, or leads into customers for upsell programs? Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

article thumbnail

What’s Behind the Resurgence for Account-Based Marketing

LeanData

There’s a good background story about it on Wikipedia.). Rather than just generating a pile of leads, what happens when you show how leads match into accounts with pending or active opportunities, or leads into customers for upsell programs? Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

article thumbnail

How to Calculate Social Marketing ROI

Paul Gillin

According to Wikipedia, ROI is “the ratio of money gained or lost (whether realized or unrealized) on an investment relative to the amount of money invested.” In the example below, lead activity appears to correlate positively with traffic to a company blog. Most CRM systems are good at tracking customer activity after leads come in.

ROI 50