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Best Lead Providers & Lead Generation Tools

PureB2B

In this article, we’re going to show you the best lead providers and lead generation tools out there today. All of these tools will help you identify contact details for leads, which your sales reps can use to reach out and engage with them. You can find, download, and use the data from these tools to supercharge your sales process.

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Abandon Your Marketing Automation System!?

LeadSloth

I’m working on an interesting project right now: moving away from a marketing automation system. The plan is to go back to using only Salesforce.com with some cheap add-on tools for email, form submission and data quality. The company in question has used a comprehensive marketing automation system for about 2 years. Background.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Long available within marketing automation, these programs complement sales and lead scoring efforts, by allowing you to capture intelligence and follow-up with firms visiting your digital destinations. But again, this information is tied to a company visit; not a user visit. Here’s an example of Loopfuse Marketing Automation.

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B2B Lead Management Market Heats Up

Online Marketing Institute

And it’s not clear to me if lead management automation deserves to be a separate category or to be subsumed as part of the broader marketing platform. (I There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?”

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Capture Website Visitors To Know Who Has Been Visiting - They Might Be Qualified Leads

Online Marketing Institute

Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter. Some others include OpenTracker and LeadsExplorer which help identify companies who have been showing an active interest in your website.