Activities Analytics Database Marketing Information netFactor 
Online Marketing Institute
JULY 31, 2009
There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?” problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand.
Online Marketing Institute
MARCH 13, 2011
How about the more casual visitors who are interested in reading about your offering or company but perhaps not warmed up enough to fill in any information. Some others include OpenTracker and LeadsExplorer which help identify companies who have been showing an active interest in your website. I am the CEO of netFactor.
Expert insights. Personalized for you.
40 
Let's personalize your content