work ActiveConversion Related Topics 
LeadSloth
MARCH 16, 2009
ActiveConversion first became known for its sales-focused Web Analytics, such as identifying companies that visit your website (similar to Leadlander ). So the people behind ActiveConversion gave me a demo to show they are more than a niche player. From Web Analytics to Demand Generation. Anonymous Visitor Identification. Lead Scoring.
Smashmouth Marketing
JUNE 17, 2010
ActiveConversion is a web based solution that allows organizations to identify visitors to their website, to automatically qualify and nurture leads, to get notified when leads become "hot," and to track ROI of marketing campaigns. Upon opening up the solution, you can view your ActiveConversion dashboard.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Customer Experience Matrix
JULY 20, 2009
Sales and marketing activities are increasingly intermingled, and sales people increasingly work with directly with marketing systems. Outbound email campaigns are largely irrelevant to this, so ActiveConversion doesn’t even offer email services. Leads can enter from channels other than email.
Smashmouth Marketing
NOVEMBER 2, 2010
Bill Rice - Kaleidico Jose Raul Rodriguez - Aon Dan Rogers - SmartLead by The AdTrack Corporation Anneke Seley - Phone Works LLC Tibor Shanto - Renbor Sales Solutions Inc. Karen Sheehey - interlinkONE Gary Skidmore - Harte Hanks Jeff Solomon - Leads360 Paul Staelin - Birst Jim Steele - salesforce.com Drew Stevens – Drew Stevens Ruth P.
Customer Experience Matrix
MARCH 26, 2009
My own opinion is quite firm: flow charts don't work. The area where this comes up more often than any other is the design of multi-step campaign flows. There are two basic approaches to this: use a flow chart, or present a list of steps. They look good in demonstrations and can lay out simple processes quite nicely.
Customer Experience Matrix
NOVEMBER 5, 2009
Someone (I think it was end-of-day panelist Meg Heuer of Sirius Decisions ) also pointed out that CRM data is often very dirty, which isn't a problem for salespeople working with one record at a time, but making it hard to use for marketing.
Customer Experience Matrix
DECEMBER 3, 2008
I’m still trying to work out a systematic approach to measuring usability, but my current feeling is that there are large variations among products with both the SMB and Enterprise groups. Although enterprise marketing programs are more complex than SMB programs, most SMB systems can actually handle complex programs quite well.
Expert insights. Personalized for you.
100 
Let's personalize your content