ActiveConversion Review - SMB Lead Management
MARCH 16, 2009
ActiveConversion first became known for its sales-focused Web Analytics, such as identifying companies that visit your website (similar to Leadlander ). So the people behind ActiveConversion gave me a demo to show they are more than a niche player. ActiveConversion provides reports on anonymous website visitors: they show the company name and activity. Lead Scoring.
Demandbase: A New Twist In The Lead Management Automation Market
JULY 31, 2009
I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. (I’m Starting to see providers team up with data aggregators (Jigsaw’s name comes up here) to provide new sources of business contacts. You don’t wait for a cold call to talk to an annoying sales person. This originates from Jigsaw, and provides Executive names, phone numbers, and email addresses without any additional subscription. I have checked out Hubspot and LeadLander. I found it to be sort of like the big brother to LeadLander.