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Active Conversion Offers Strong Lead Management and Leaves Out the Rest

Customer Experience Matrix

From your perspective as a marketer, having more combinations available makes it more that someone will field a configuration closely tailored to your needs. Outbound email campaigns are largely irrelevant to this, so ActiveConversion doesn’t even offer email services. That’s just my problem as an analyst.

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Pardot Offers Refined Demand Generation at a Small Business Price

Customer Experience Matrix

It also limits database customization to adding user-defined fields to the prospect table. Note: other SMB-oriented vendors including ActiveConversion and OfficeAutoPilot also have entry pricing in the $500 per month range, although neither publishes the details.)

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Dreamforce 2009: The Secrets to Email Marketing Success: A Marketing Panel

Adobe Experience Cloud Blog

The panel of experts included: Brian Vass, Sant Corporation; Robin Daniels, salesforce.com; Rasmus Mencke, salesforce.com; Wouter Hoeberechts, WorldMedAssist LLC; Paul Uppal, ActiveConversion. Also, Rasmus Menke, the Salesforce.com product manager responsible for email, was very insightful and helpful.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Salesforce.com actually works well when there are marketing automation tools and processes feeding it with filtered and sales ready leads vs the other way around. Spending time in the field is a great idea but generally impractical to execute. They actually have their sales and marketing orgs aligned and working together. Thanks again.