B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
But I’m thinking about firms like Business.com, TechTarget, Buyerzone, and a ton of others who syndicate content, host catalogs, attract eyeballs, and offer to “sell” these leads. Two developments seem to be coming together here - a) adoption of lead management platforms and b) increased focused on content marketing.
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