Adobe Experience Cloud Blog

NOVEMBER 27, 2009

The panel of experts included: Brian Vass, Sant Corporation; Robin Daniels, salesforce.com; Rasmus Mencke, salesforce.com; Wouter Hoeberechts, WorldMedAssist LLC; Paul Uppal, ActiveConversion. His suggestions embraced these ideas: Have a blog and social media presence. Sending one generic email to everyone doesn’t work.

Email Marketing 48

Email Marketing ActiveConversion Salesforce.com Work Management 48

Online Marketing Institute

JULY 31, 2009

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. When you are ready to start researching something before making a purchase, you read a blog, you search Google, you ask friends for recommendations, you post questions in forums, etc.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JULY 31, 2009

They need a platform that fits together with their CRM/SFA systems but separately helps them to identify and sort the best leads from the rest and to nurture those not yet ready to buy. Plenty of good blog fodder for analysts for the foreseeable future -- this whole area can use all the help it can get in trying to figure it out!

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40