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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. According to a recent report released by Regalix, 91 percent of respondents said that LinkedIn was the most effective channel in terms of helping them reach their target audience. eMarketing Association Network. eMarketing Association Network.

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Are You Reaching Your A/E/C Lead Generation Potential?

Hinge Marketing

The data showed that today, most firms are using their website for at least basic online marketing purposes: last year, 46% of firms redesigned their websites, 77% generated at least some of their leads online, and 66% plan to expand their online marketing budgets next year. Why invest in a lead generating website?

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The Pillars of Demand Generation for SaaS Companies

Directive Agency

Activation. Conversion Rate Optimization(CRO), or user experience optimization. Discoverability is measured by your company’s ability to be found on Google, or other search engines, at every step of the buyer’s journey. When they are in the market, you can activate them at any moment in time. Discoverability.

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Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

The good news is that active conversation interactions, like messaging and live chat, continue to increase, currently performing 26% above pre-COVID weekly averages. Computer software is one of the best performing industries in terms of deals created, despite seeing an 8% decline last week. Resources to Help.

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The Yelpification of B2B Enterprise Tech: Why All Reviews Are Good Reviews

Adobe Experience Cloud Blog

Research from Google demonstrates that 60% percent of B2B technology buyers read product reviews before making a purchase. During the research process, potential leads are increasingly turning to their peers to ask for opinions and personal experiences to answer their important questions. How Can Yelpification Help You?

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The 6 Best B2B Social Media Platforms to Drive Results

EveryoneSocial

Best B2B Social Media Platforms. Did you know that LinkedIn was launched in 2003 and is the oldest social networking platform still majorly used today? 73% of LinkedIn users agreed that the platform protects their data and privacy. 73% of LinkedIn users agreed that the platform protects their data and privacy.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Long-form blog posts generate 9x more leads than short-form blog posts. In the eyes of Google, newer content is more likely to be relevant than a post from years back, so sometimes updating a post can be as good as writing a new one. . Those days are long gone, and now the first page of Google is wildly competitive.