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Why Content is the #1 Ranking Factor and How to Maximize It

Marketing Insider Group

Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. I have this chart printed on the wall of my home office because moving from “ random acts of conten t” 2 articles per week will double your traffic. You can’t be an expert in everything. Marketing Insider Group.

Domain 341
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Stop Asking B2B Buyers to Take Leaps of Faith with Content

Marketing Interactions

According to Wikipedia , “A leap of faith , in its most commonly used meaning, is the act of believing in or accepting something outside the boundaries of reason.” And buyers will be the first to tell you it’s unreasonable to deliver random acts of content that aren’t meaningful to them. Grouping random content by stage.

B2B 149
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The Perfect Combination: GenAI and Persuasion Strategies for Unbeatable A/B Tests

Martech

Get a quick introduction to cognitive biases from Wikipedia. Which one you pick will depend on what you know about your audience: what motivates them, what moves them to act, what their needs, interests or fears might be. Persuasion is at the heart of so much of what we do as marketers, no matter which channel we’re working in.

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How to Increase Your Content Visibility in Google Knowledge Graph

Convince & Convert

Build Your Brand Presence in Wikipedia. And what could be more promising than Wikipedia ? Having your brand on Wikipedia hooks your online presence up to a high-value online encyclopedia. Wikipedia is an influential data source, open for all, but it does follow strict guidelines on what information it accepts.

Google 117
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Artificial intelligence is getting even smarter

Martech

But it is not going to be quite the same job, as artificial intelligence begins its “second act”. Instead, one should pull from news sites or Wikipedia. Digital marketers still have a job of course. Yes, AI is still good at compiling, sorting and categorizing massive amounts of data. There are certain places you do not draw from.”

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B2B branding: more important than ever!

Exo B2B

According to Wikipedia, branding is “a kind of brand power. It’s important to explain why you act in a certain way instead of just communicating what you do. Why should companies adopt a B2B branding or image and brand management strategy based on specific growth or transformation objectives? This is especially true in B2B!

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Influencer marketing done right can drive all the traffic to your brand-spanking-new freshly-launched website

Biznology

” — Wikipedia. Michael Cohn of Social Media Today defines it perfectly , “It is a basic marketing principle that it takes seven “touches” before someone will internalize and/or act upon your call to action. That was back on May 10–47 days ago! Where Did Everyone Go? “Where did everybody go?”

Traffic 184