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The Effective Marketer

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What’s Wrong with Marketing Education?

The Effective Marketer

Part of this is the CAN-SPAM act , which you should familiarize yourself with (interviewers will like if you show that you at least have an idea of what it’s all about). Email Marketing : according to MarketingSherpa, email marketing is still a top tactic employed by marketers to reach out to their prospects and customer base.

Education 100
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effective marketer principle 4: take responsibility for decisions

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Effective Marketer Principle 4: Take Responsibility for Decisions The fourth principle can be summarized in one word: ACT ! Do you have to put out a press release after you revamp your whole website?

Planning 100
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free stuff that sells. maybe.

The Effective Marketer

His eBook “ The New Rules of PR ” was offered for free without requiring any registration from his website and was downloaded 250,000 times. Does it mean we should all offer free stuff without registration on our websites? Do you offer free marketing materials without registration on your website? So, why is it free?

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Getting the most out of conferences and events « The Effective.

The Effective Marketer

Making the Conference Count If you really want to make the most out of your trade show, conference, or other learning event you attended, you have to be prepared to act when you get back to the office. Acting On Your Learning Before you leave to the conference there’s two things you need to do.

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copywriting that sells: powerful copy is easier than you think

The Effective Marketer

The ultimate test is whether the reader acted on your call to action. Opening lines can make or break your email, landing page, website, blog, or any other type of writing you do. then read on. People don’t want more information, they want better information ”. As long as your copy is engaging, your readers won’t mind.

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How Great Content Can Solve Problems

The Effective Marketer

If you are struggling with creating your own WordPress website, for example, and there comes a content piece that addresses your current issue (“How to get your WordPress site up and running in 5 easy steps” kind of content, for example) you will drop what you are doing and check it out. Create content that is timely. The Content Solution.