B2B Memes

SEPTEMBER 26, 2012

At about 46 minutes in, the conversation turned to a recent dispute between Microsoft and the Apache Software Foundation involving the way websites track users with cookies , a key requirement for many online advertisers. For many in B2B publishing, the future hinges on a simple question: Is online advertising viable?

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B2B Memes

SEPTEMBER 26, 2012

At about 46 minutes in, the conversation turned to a recent dispute between Microsoft and the Apache Software Foundation involving the way websites track users with cookies , a key requirement for many online advertisers. For many in B2B publishing, the future hinges on a simple question: Is online advertising viable?

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B2B Memes

NOVEMBER 29, 2011

Don’t act on an emotion of fear of being left behind. I was working with some marketers for a hotel chain and we were discussing negative hotel reviews they had received on a consumer website. “We A couple of years ago when I started B2B Memes it was my plan to focus exclusively on trade publishing. The deer have guns. Interesting.

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