Convince & Convert

OCTOBER 20, 2015

For years, Twitter has rolled out new features to make its service more like Facebook. It’s as if the Twitter board of directors has spent the last two years pining to be as big as Facebook, and has consistently concluded that mimicking elements of that platform will unlock that secret code. Twitter rolls out Vine.

Twitter 167

Twitter Facebook Advertising Mediums Lock-In 167

Customer Experience Matrix

MAY 4, 2010

Summary: Two low-cost demand generation systems, Genoo and Act-On Software, have added unusually advanced social marketing features. Act-On Software is another low-cost system, starting at $500 per month. To the current topic, it has also added a “Twitter Prospector” to reduce the labor required to mine Twitter for leads.

Act-On 120

Act-On Marketing Management Marketing Automation Services Features 120

Biznology

AUGUST 1, 2017

I cross-posted the article onto LinkedIn and the lovely Beth Farris chimed in with some Twitter Cards Validator Tool school : So, yes, there is a Twitter validator , the Twitter Cards Validator Tool. Yes, that’s on me, but it should actually be on Twitter, too. ” That makes me so sad.

Validation 163

Validation Twitter Tools Facebook 163

Adobe Experience Cloud Blog

JULY 19, 2017

Are you struggling to build a strong community for your business on Twitter? You can be successful by making a plan, delivering quality content, organizing with Twitter lists, participating in active Twitter chats, and knowing your Twitter analytics. Embrace Twitter Lists. Host and Participate in Twitter Chats.

Communities 134

Communities Twitter Peer-to-peer Ad Building 134

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Contently

MAY 23, 2019

This was not a social media editor’s typo but a tongue-in-cheek act of trolling by the fast food giant. Despite its reputation as a snipe-fest, Twitter also ends itself extremely well to humor. The brand’s Twitter feed offered up a comical play-by-play of the process, even griping about not being eligible for a Tony Award.

Twitter 131

Twitter Cross-Selling Paid Search Agency Social Media 131

Act-On

JUNE 20, 2018

Twitter is powerful when you've got a big B2B Twitter following composed of the right people. We know, we've landed significant customers via the platform. Learn how to build an engaged following for free with these 7 actionable tips.

Twitter 102

Twitter Ad Building B2B Tips 102

nDash

APRIL 14, 2022

Because this platform is an excellent resource for real-time events, news, and other updates, having the best Twitter tools for your business is critical. With nearly 400 million users , most people either know about or actively use Twitter. The Benefits of Twitter Marketing Tools. Top 10 Free Twitter Tools.

Twitter 52

Twitter Tools Ideal Customer Profiles Curation 52

KoMarketing Associates

JUNE 17, 2022

According to Content Marketing Institute , the top social platforms for B2B include LinkedIn, Facebook, Twitter , and Youtube. Ensure your promotional content hits the mark by using strong copy and including engaging CTAs encouraging users to act. . Here’s an example from Slack’s Twitter page that shows this in action: .

Social Media 255

Social Media Social Marketing B2B Marketing Media 255

Onalytica B2B

JULY 15, 2015

We match the proportional usage of nouns in your content against an aggregate of what an influencer has posted on Twitter over the past 12 months to return the most relevant influencers. Top 100 B2B Marketing Twitter Influencers. B2BMarketing: Top 100 Twitter Accounts To Follow Click To Tweet. Twitter Handle. Ann Handley.

Twitter 100

Twitter B2B Marketing PageRank B2B 100

Convince & Convert

DECEMBER 4, 2015

More specifically, I’m talking about Twitter advertisements. We know that Twitter holds some (if not a good deal of) credence with brands and companies across the country when it comes to paid outreach. But when you invest in Twitter ads, are you really getting the most bang for your buck? highlight to tweet).

Twitter 96

Twitter Paid Search Agency Ads Word of Mouth 96

illumin

APRIL 18, 2024

For example, by complying with The Health Insurance Portability and Accountability Act ( HIPAA ), the California Consumer Privacy Act ( CCPA ), and other regulations brands make customers feel more comfortable using their product(s). Perform regular audits Regularly perform security audits.

Privacy 93

Privacy Transparency Privacy Protection Ethics 93

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. The integration gives Act-On users the ability to track video viewing activities of their contacts across all distribution channels.

Marketing Automation Services 51

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 51

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. The integration gives Act-On users the ability to track video viewing activities of their contacts across all distribution channels.

Marketing Automation Services 50

Marketing Automation Services Act-On Demand Generation Agencies Marketing Automation 50

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. The integration gives Act-On users the ability to track video viewing activities of their contacts across all distribution channels.

Marketing Automation Services 50

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 50

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. James Creech has a unique perspective on influencer marketing.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Content Standard

SEPTEMBER 3, 2016

In a move that seems deliberately aimed at rival Snapchat, Twitter has unleashed its Moments feature to a larger pool of content creators, including brands and influencers. For brands, the update provides a new-and-improved Twitter marketing and storytelling tool. But it remains to be seen if users will bite.

Twitter 56

Twitter Tools Curation Social Media 56

Biznology

APRIL 9, 2021

Case in point: the intriguing mystery of the US Strategic Command Twitter account last week. And yes, they have an official Twitter account, @US_Stratcom. Enterprising journalist Mikael Thalen from the Daily Dot wanted to get to the bottom of it, so he issued a Freedom of Information Act (FOIA) request and received the explanation.

Social Media 197

Social Media Enterprise Management Work Management Lock-In 197

Bluetext

NOVEMBER 10, 2022

Are they really handing out blue check marks like Halloween candy to anyone willing to fork over $8 a month for Twitter Blue ? With Elon Musk at the helm, today’s reality may be old news by tomorrow, but marketers cannot ignore a swirl of new challenges for executives/leaders as well as their overall brand presence on Twitter.

Paid Content 26

Paid Content Twitter Brand Identity Branding 26

Biznology

JANUARY 26, 2015

If you’ve been online in the last few weeks, you probably heard that BlackBerry made a pretty silly mistake on Twitter. Even if feel like no one is watching, you’ve got to act like you have the whole world as your audience. Mystery only acts to increase intrigue and interest! Display Posting Discipline. Not Necessarily.

Social Media 80

Social Media Twitter Peer-to-peer Media 80

Valasys

OCTOBER 15, 2020

Twitter is a valuable marketing platform that provides brands with a unique opportunity to build their businesses by expanding their audience base, engaging them & driving them down the sales funnel to generate conversions. There are various reasons why Twitter is unique as a marketing platform. Why Twitter Engagement is Important.

Click Rate 40

Click Rate Twitter Optimization Tips 40

Sprout Social

FEBRUARY 28, 2017

Whether you’re trying to promote a blog post, upcoming event or your products, Twitter is a great option. Despite increased competition on the platform and the move to an algorithm based feed, Twitter promotions can still be effective if well executed. The Recipe for a Successful Twitter Promotion.

Twitter 56

Twitter Promotion Tips Television marketing 56

Marketing Insider Group

MARCH 29, 2011

With Twitter’s Fifth Birthday now behind us, there are still plenty of B2B Marketers considering whether Twitter is a place to engage with customers, prospects, partners and future employers. People are always asking me “why tweet, who to follow and how to get started on Twitter?&# Who to follow on Twitter?

Twitter 100

Twitter Ideal Customer Profiles Profiling CAN-SPAM 100

Chris Koch

MAY 13, 2011

I take a perverse pleasure in reading my Twitter DMs, 99% of which are of the automated variety, looking for the heartfelt sentiment that goes out to me and thousands of other close personal friends every day from people I’ve started following. But now I’m on Twitter and I’ve just met you, so what kind of help are we talking about here?

Twitter 100

Twitter Validation CAN-SPAM Facebook 100

Martech

SEPTEMBER 7, 2023

Political ads must feature labels to act as red flags when AI content has been used, such as: “This image does not depict real events.” The news also comes one week after X (the platform formerly known as Twitter) announced that it is bringing back political ads ahead of the 2024 US election. How will it work? Get MarTech!

Marketing AI 106

Marketing AI Paid Search Agency Google Ads 106

Navigate the Channel

OCTOBER 27, 2023

B2B Customers are Not Just on LinkedIn While it is true that many B2B professionals are active on LinkedIn, you can also find them on other social sites including Facebook, Twitter and some industry-specific sites. The biggest drawback to Twitter is that the site is open for all to see, whereas Facebook offers you privacy on Messenger.

Social Media 65

Social Media Service Media FAQ 65

Webbiquity

FEBRUARY 10, 2022

Some prefer to stay silent and waiting for customers to act; others choose to initiate the conversation first with the help of chat triggers that activate a chat box widget after some defined period of time or specific action. Image credit: Sigmund on Unsplash. Yulia Lapynina is a market research executive.

Conversion 268

Conversion Marketing Websites Work Management Marketing Management 268

Sprout Social

SEPTEMBER 23, 2021

From initial alerts and warnings to disaster assistance and community responses, Twitter played an invaluable role in keeping the public connected during this time of uncertainty. Twitter’s newly launched #ExtremeWeather project breaks down these findings, with data informed by Sprout Social.

Twitter 108

Twitter Communities Viral Marketing Analysis 108

Martech

JULY 12, 2023

Within the first hour alone, it received a whopping five million sign-ups — just three months after Meta confirmed it was working on an alternative to Twitter. Although the app is very similar to Twitter in several ways, Zuckerberg has stressed that one of the key differences is the focus on “kindness” and being “friendly”.

Paid Content 97

Paid Content Paid Search Agency Planning Privacy Policies 97

Stevens & Tate

FEBRUARY 16, 2024

Twitter : Known for its preference for brief, impactful content paired with timely and relevant hashtags, Twitter is ideal for real-time engagement and news sharing. This comprehensive guide explores crucial SEO issues to avoid, ensuring your social media efforts are both effective and rewarding.

Social Media 98

Social Media SEO Optimization Media 98

Navigate the Channel

NOVEMBER 6, 2023

For example, Facebook allows you to aim for groups who “like” companies and products similar to yours, and Twitter offers the option to target a specific brand or influencer’s followers. Establishing a brand can sometimes be accomplished in just months…but in many cases, an effective brand can take years to develop.

Brand Identity 123

Brand Identity Branding Tips ROAS 123

Webbiquity

JUNE 29, 2021

The automation not only helps trial users get acquainted with the software, but it also acts as a timely reminder of how long they have of their free trial, gently nudging them towards becoming paying customers. By automating routine marketing processes, you can generate higher ROI without spending more on PPC campaigns or hiring more people.

Marketing Automation Services 324

Marketing Automation Services B2B Sales Marketing Automation Marketing AI 324

Biznology

MAY 11, 2021

A nice example of this new orientation: Twitter and its company-wide mental health days, called #DaysofRest. That makes telling our individual stories, in all their complexity, an essential act. And most crucially, in the rush to get back to some kind of normal, how do you stay focused on creating cultures of true belonging?

Transparency 104

Transparency Conference Act-On Twitter 104

Spiralytics

NOVEMBER 7, 2022

The Department of Education , for instance, posts class suspension notices on Facebook and Twitter during typhoons and other natural disasters to advise students and parents of their safety. Source: Department of Education’s Official Twitter Page. Comply with the Data Privacy Act. Know which channels the citizens use.

Social Media 118

Social Media Tips Media Privacy 118

illumin

JANUARY 12, 2024

Facebook Ads Manager acts as its own DSP, letting marketers buy programmatic ad space on Facebook. There are many different ways that marketers can build their ad strategies on Meta and their social media marketing does not have to be an island. Meta can and should be a part of a marketer’s programmatic approach. In 2019 , 56.3%

Paid Search Agency 104

Paid Search Agency Ads Marketing & Strategy Funnel Advertising 104

Bannerflow

JUNE 1, 2023

META Meta To Launch New Twitter Like App in June Meta is poised to launch a new microblogging platform this summer, aiming to challenge Twitter’s dominance. The app, partially integrated with Instagram, will allow users to maintain their verification and handle while inviting followers to join the platform.

Social Media 98

Social Media Media Youtube Paid Search Agency 98

Zoominfo

OCTOBER 20, 2021

Other companies that have taken the same pledge include Amazon, Apple, Google, Facebook, Salesforce, and Twitter. Thanks to Twitter, Mark Cuban —serial entrepreneur, investor, and owner of the Dallas Mavericks—caught wind of this idea and, by re-tweeting it, shared it with his 7.7 million followers.

Amazon 130

Amazon Thought Leadership Work Management Twitter 130