The Effective Marketer

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Social Media's Next Victim?

The Effective Marketer

We all like stories of companies that mess up and in the process of trying to clean up their act end up messing up even more. The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Social Media’s Next Victim? You can leave a response , or trackback from your own site.

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What’s Wrong with Marketing Education?

The Effective Marketer

Part of this is the CAN-SPAM act , which you should familiarize yourself with (interviewers will like if you show that you at least have an idea of what it’s all about). Email Marketing : according to MarketingSherpa, email marketing is still a top tactic employed by marketers to reach out to their prospects and customer base.

Education 100
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effective marketer principle 4: take responsibility for decisions

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Effective Marketer Principle 4: Take Responsibility for Decisions The fourth principle can be summarized in one word: ACT ! Quoting directly from Peter Drucker “ Making good decisions is a crucial skill at every level.

Planning 100
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free stuff that sells. maybe.

The Effective Marketer

Sure, leads and nurturing and all of that are all good but the reality is that unless a sale is made, all that money was spent without any return. We send it along to the sales reps so tat they can chase these “leads&# like eagles diving for their prey. Effective marketing is about generating sales. But that’s another story.

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Getting the most out of conferences and events « The Effective.

The Effective Marketer

Making the Conference Count If you really want to make the most out of your trade show, conference, or other learning event you attended, you have to be prepared to act when you get back to the office. Acting On Your Learning Before you leave to the conference there’s two things you need to do.

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copywriting that sells: powerful copy is easier than you think

The Effective Marketer

The ultimate test is whether the reader acted on your call to action. Not all workshops are good, most of the ones I’ve been to are actually pretty bad but once in a while there’s one that stands out and this time was the copywriting workshop I attended a couple weeks ago. then read on. The goal is to write persuasive copy.