interactive Act-On Forrester Privacy Trends 
Hubspot
AUGUST 30, 2023
11 AI Predictions in Sales for The Next Year Forrester predicts that AI-powered platforms will grow to $37 million by 2025. I think the biggest AI trend we’ll see in the next couple of years is the ability for AI to make emotion-based decisions. Most of our interactions are often driven by emotions, yet we’re not always aware of that.
Martech
MARCH 10, 2022
Traditional B2B demand gen models are becoming outdated as privacy regulations are more stringent and fewer people are willing to give up their personal information. E-commerce has been on the rise for years but has had explosive growth during the pandemic. Because of this it’s essential to have an Account-based marketing (ABM) strategy.
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Outreach
JANUARY 12, 2021
Forrester names Outreach a sales engagement leader. The Forrester Wave™: Sales Engagement, Q3 2020 report was the first major research report ever released in the sales engagement category. In it, Forrester named Outreach as a “Leader” in sales engagement, earning the highest score possible in 11 criteria.
Albacross
NOVEMBER 4, 2021
This trend will continue in 2022. Source: Forrester , 2021). You might have heard about intent data before, but chances are that you are still missing out on efficient strategies to act on it. Does this mean that buyers will decrease their online research when comparing different providers? Not exactly. Source: LinkedIn , 2020).
Martech
DECEMBER 1, 2021
With so much personal data going digital, consumers are now aware of gaps in their online privacy. Adhere to consumer privacy legislation. The California Privacy Rights Act is legislation that is going to come into effect in 2023 — it further changes the way data is acquired by companies who want it,” Corugedo said.
Hinge Marketing
MARCH 12, 2020
In this post, we’ll cut through all the fluff and explore practical website design trends that can help you stand out from the pack. Relevant Professional Services Trends Online. Below are some of the trends we are seeing on recent professional services websites. Let’s get started. A Professional Services Website that Works.
Madison Logic
DECEMBER 14, 2023
Anticipating future B2B marketing trends is crucial to campaign and strategy development. At a time marked by rapid technological advancements, unpredictable economic conditions, and continuously shifting consumer behaviors, staying ahead with the latest marketing trends is paramount to flexible marketing motions.
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