SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. ” “Create a Facebook post draft showcasing a recent customer testimonial about [Product/Service]. What is your post about?:

Examples 78

Examples ROI Planning Work Management 78

seo.co

JANUARY 13, 2021

And forget suing ROR – it’s been to court many times and always is protected by the Federal Communications Decency Act. Linkedin, Twitter, Facebook, Instagram, etc.). Also, Ripoff Report likes to move the bad review to another URL, which will recreate the problem. Ripoff Report Overview. But all’s not lost.

SERP 64

SERP Ideal Customer Profiles SEO Work Management 64

LeadSquared

NOVEMBER 22, 2019

Do you analyze cross-platform attribution for leads influenced by Google on LinkedIn and vice-versa? How Facebook ad frequency depends on the quality of leads? Facebook is a platform for generating more leads, but most of them are of low quality. To cater to this problem, you must optimize your Facebook ads.

PPC 52

PPC Lead Ranking Planning CTR 52

LeadSquared

JANUARY 7, 2019

In simple terms, UTM tracking is adding a tail of parameters to your default URL, which gets attached to the web visitor when they act on that URL (like a click or submit). For example, if this is your URL. Campaign medium: facebook. Keeping a tab on all the traffic, lead and conversion sources can be difficult.

Landing Pages 52

Landing Pages Advertising Mediums Traffic Keywords 52

Valasys

DECEMBER 21, 2022

These links act as a “vote” for your website’s relevancy, meaning that search engines view your website as more authoritative when there are more links pointing back to it. This involves creating and optimizing your profiles on platforms such as Facebook, Twitter, Instagram, and LinkedIn. Link Building. On-Page Optimization.

SEO 40

SEO Paid Search Agency Service Companies 40

Convince & Convert

MARCH 19, 2018

Facebook’s Ad platform provides a great environment to reach your core audience. Ensure you’re contributing to your strategic marketing goals by including tracked URLs in the description and end of your video. For example, if a long-form video performs well on Facebook, upload it as a YouTube video to capture attention there.

Paid Content 148

Paid Content Paid Search Agency Top of Funnel Ads 148

Optinmonster

MAY 16, 2023

In the ever-evolving world of search engine optimization (SEO) , on-page optimization alone is not enough to achieve high rankings and drive organic traffic to your website. Enter off-page SEO, an important part of SEO that goes beyond the boundaries of your website and extends its influence across the vast landscape of the internet.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Marketing Insider Group

SEPTEMBER 2, 2015

You will create a website, a blog, vlog, design a Facebook page, Tweet about it, Instagram your brand name, and make YouTube videos into the night, but is this enough? Perhaps, in addition to these methods, you should add another act to your repertoire. Of course the answer is simple, right? Certainly this will be successful.

Ad Building 100

Ad Building Brand Identity Branding Advertising Agencies 100

Ontraport

APRIL 14, 2021

Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. You create a product or service worth buying, launch a website to sell it on, and sell it. In psychology this phenomenon is called priming.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

LeadSquared

JULY 11, 2013

The concept of generating leads using Facebook Landing Pages has still not lost its relevance, even though Facebook does not allow static landing pages anymore. on Facebook, the concept is only getting popular by the day. Today, let’s talk about 5 Tools to Create Facebook Landing Pages. Now, isn’t that something?

Landing Pages 52

Landing Pages Facebook Tools Template 52

Sharpspring

JUNE 16, 2020

A relevant ad that continues to appear on customers’ screens acts as a constant reminder of your brand. Retargeting ads on Facebook. Retargeting on LinkedIn. Retargeting Specific URL Visits. People tend to forget things quickly, hence the use of reminder tools. Second Chances. Another Point of Contact.

Paid Search Agency 52

Paid Search Agency Ads Marketing Agencies 1 Advertising Agencies 52

Martech Advisor

JANUARY 24, 2020

The successful completion of the test qualifies you for a free certification that you can embed on your website and LinkedIn profile. Become a Content Marketer - LinkedIn Learning. Become a Content Strategist - LinkedIn Learning. Premium LinkedIn users have free access to both courses.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Ontraport

APRIL 14, 2021

Some of our customers have been in business for decades and some are just getting started, but they all have the same goal: to gain customers. The idea of gaining customers sounds pretty straightforward. You create a product or service worth buying, launch a website to sell it on, and sell it. In psychology this phenomenon is called priming.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

Hubspot

MAY 29, 2019

You can set up a poll of your available dates and times and let people vote on time slots that are convenient for them by sending them a link via email or directing them to a URL. Some of the sales features it includes are: LinkedIn Sales Navigator integrations. Price: Tiered pricing, from free to $69/year depending on the plan.

Tools 90

Tools Enterprise Management Best Practices Work Management 90

ClearVoice

JANUARY 17, 2019

Since the moment their ads hit Facebook a few years ago, the simple beauty of their card designs and the clever company branding stuck in my consciousness… and apparently, had the same effect on dozens of my peers. It might be enough to just have your website URL [or CV Portfolio URL ] on the card, rather than all of your social channels.

Creativity 51

Creativity Business Peer-to-peer Paper 51

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

Social Media 100

Social Media Web 2.0 Media Blogger 100

EMagine B2B Blog

FEBRUARY 9, 2015

First, it’s important to keep your URLs and parameters as clean as possible. Reduce these whenever possible to help increase the likelihood of efficient crawls of your URLs. These pages can be used to feature SEO optimized content, and can also contain internal links to the relevant URLs within the database section of the site.

Webinar Metrics 40

Webinar Metrics SEO B2B Search Engine Marketing 40

LeadSquared

FEBRUARY 2, 2016

Brands are realising that Facebook can’t just be their entire digital marketing strategy. Digital Marketing in 2016 needs to go beyond social, and needs to mean much more than just Facebook and Twitter. So you have a Facebook page, and a Twitter handle, maybe even a LinkedIn or an Instagram account. Even if you outsource.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Hubspot

AUGUST 21, 2023

In many cases, prospects need to be compelled to act, and digital channels may not be enough to close the sale. It should now be much easier to find specific companies or people who could use your product or service, especially when using a tool like LinkedIn. Some people add how they pronounce their name on Facebook and LinkedIn.

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

Adobe Experience Cloud Blog

DECEMBER 16, 2015

As Twitter put it, the share count never really reflected the real impact of your content because it couldn’t factor in replies, quote Tweets, variants of the URL shared, and the reach of each share. Author: Elaine Ip It’s been a few weeks since we bid adieu to a good friend, the Twitter share counter, but life must go on.

Twitter 48

Twitter API Thought Leadership Marketo 48

Hubspot

DECEMBER 7, 2011

The "Official Twitter Follow Button," "Facebook Like Box," "LinkedIn Company Profile Plugin," and "Google+ Page Button" we'll cover in this article all serve as social media follow buttons. You'll never have to Google instructions for individual buttons again! Follow Buttons vs. Share Buttons. Official Tweet Button.

Social Media 28

Social Media Media Landing Pages Ideal Customer Profiles 28

Hubspot

FEBRUARY 27, 2019

LinkedIn is a highly valuable tool to network with like-minded professionals. But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform.

Linkedin 100

Linkedin Paid Search Agency Ads Campaigns 100

LeadSquared

SEPTEMBER 11, 2014

Link to his/her LinkedIn profile). Rather, it would act as a benefiting factor by adding authenticity. Our last webinar on “ 5 Landing Page Optimization Tips to Improve Conversion Immediately ” raised a number of interesting questions. Due to lack of time, we were unable to answer all the questions then. Question 1.

Landing Pages 52

Landing Pages Webinar Metrics Conversion Optimization 52

Valasys

SEPTEMBER 4, 2019

According to a report by Pew Research Centre, 67% of Americans report that they get at least some of their news on social media, primarily on Facebook & Twitter. Moreover, 73% of marketers believe that their efforts through social media marketing have been somehow or majorly effective for their businesses (Source: Buffer, 2019).

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Metadata

AUGUST 3, 2023

Whether you’re running ads on Facebook, LinkedIn, Google, or a display network, you have every lever imaginable to target your buyers with laser-like precision. But this demand is also the invisible hand that’s forcing Facebook, LinkedIn, and others to innovate quickly. Let’s break that down.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Advertising Channels Paid Search Agency 52

Hubspot

SEPTEMBER 17, 2012

When you open an account on Pinterest, you're indicating that you are authorized to act on behalf of that company. Note: If you pin a ton of content from one URL all in one sitting -- let's say you just published a blog post with a ton of great images, for example -- you may be prompted by Pinterest to verify that you're not a bot.

Social Networks 28

Social Networks Copyright CAN-SPAM Rules 28

Hubspot

AUGUST 8, 2019

It’s important to note that not all PPC occurs on search engines — social media has PPC ads, too (think: Facebook Ads). CPC acts as your bid in an auction that determines where your ad will be placed. Marketers, can we be honest with each other for a second? The answer is: keywords have become increasingly competitive. Quality Score.

Paid Content 76

Paid Content PPC Cost Per Thousand Cost Per Click 76

Single Grain

DECEMBER 19, 2023

Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. As a marketer or SEO expert, you definitely want to accomplish more tasks in less time.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

B2B Marketing Insights - WE

JUNE 29, 2018

Panabee for name and URL search. Brand Vision. This helps determine where the company is headed. It’s critical to let your entire organization know which direction the business is headed in, so everyone can be on board with pushing together. It should be a visual picture of what the company looks like in the future. Brand Position.

Marketing & Strategy 74

Marketing & Strategy B2B Marketing Marketing Strategy Planning 74

Hubspot

DECEMBER 30, 2011

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. On the web today, things change fast.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

SEPTEMBER 18, 2020

To address this, we've put together a comprehensive guide to help you understand the differences between the share and follow buttons for six of the biggest social networks — Twitter, Facebook, LinkedIn, YouTube, Instagram, and Pinterest — as well as how to implement them on your website, blog, and other content. Twitter Follow Button.

Social Networks 101

Social Networks Social Media Media Landing Pages 101

Single Grain

JULY 11, 2023

Many social media channels, such as LinkedIn, are common dark social examples, but dark shares aren’t limited to social media. As a website owner, tracking your shares is vital to your marketing strategy. And all savvy marketers know that promoting and repurposing content on social media is an effective way to expand your digital presence.

Paid Content 52

Paid Content SMS Social Media Paid Search Agency 52

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. On the web today, things change fast. New applications launch every day and existing applications continue to evolve and add new features.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MAY 13, 2015

When you're working within the highly regulated finance industry, there can be legal implications for companies that are seen as being "over-promotional" on social networks like Twitter and Facebook. b) Likealyzer (For Facebook). Type in your competitors URLs, and drill down into all the major social networks except LinkedIn.

Social Media 28

Social Media Social Marketing Terms and Conditions Planning 28

BuzzSumo

OCTOBER 22, 2020

To stay on top of trending stories in your industry you may currently use a mix of tools such as news readers, Twitter lists, LinkedIn groups, RSS feeds or Facebook feeds. Find Trending Stories and Act Before Your Competitors. So you can be the first to know, to share and to act. Introducing BuzzSumo Trending.

Trends 112

Trends RSS Viral Marketing Content 112

Unbounce

MAY 24, 2021

It’s formatted nicely, you have persuasive calls to action (CTAs) throughout, and you’ve even included visuals that act as social proof (you marketing genius, you). OK, so you just poured hours worth of work and creativity into publishing the most amazing landing page ever. You need to mix up your marketing and put that content to work. .

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Unbounce

MARCH 30, 2021

Assuming that most folks will choose to keep their data private, these people will essentially become ghosts when it comes to PPC campaigns on platforms like Facebook and Instagram. But first, let’s kick-off with the basics: How the iOS Update Will Affect Facebook (+ Most Other Apps). Why all the fuss about Facebook then?

Advertising Agencies 142

Advertising Agencies Advertisements Advertising Opt-out 142