B2B Marketing Traction

article thumbnail

3 Tips for Creating Great Posts on LinkedIn and Facebook

B2B Marketing Traction

Facebook can pose some challenges for display of photos on company pages. ” People are busy, and if you don’t give them something to act on or answer, they may not engage with your content at all. It’s easy to add an update on LinkedIn and Facebook, right? Not so fast! Here’s how to do it right.

Linkedin 100
article thumbnail

When It Comes to LinkedIn Endorsements, Are We Lemmings?

B2B Marketing Traction

Consensus is activated by evidence of how others are thinking, feeling or acting. LinkedIn displays your endorsements in descending order, so the skill with the most votes is at the top – probably influencing your connections as they endorse you. But LinkedIn member, beware! Questions about LinkedIn? Contact New Incite today.

Linkedin 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Questions to Answer before You Click Send on Your B2B Marketing Email

B2B Marketing Traction

Your brand should be prominently displayed at the top of the email. Do we have a compelling call-to-action that makes readers act? Email marketing is easy, right? You decide on a message, create the email using one of many email programs, send a test for review and, when it looks good, hit send! Can our readers easily tell who we are?

article thumbnail

5 Reasons Your B2B Website Visitors Don’t Trust You

B2B Marketing Traction

Your website does not display your physical business address. There’s a reason the federal law (the CAN SPAM Act) requires the sender’s physical address on all promotional emails. But what is really happening once a prospect lands on your B2B website? Do they see you as credible? Trustworthy?